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every 37 days
میانگین طول صدا:
35 minutes
انگلیسی
ایالات متحده آمریکا
4 قسمت
از سال 19 آوریل 2021
episodic

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AJ Davis, founder of Experiment Zone, breaks down results from an extremely effective category page tweak. She goes on to outline how to think about the role of each page on your site, where to add messaging about what makes your brand unique, and how to get that messaging right. 0:20 Intro1:22 Abo…

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Katie McKee, founder of Morphology Consulting, explains how Amazon, retailers, and your branded site all fit together. 1:31 Why some brands have issues with Amazon2:46 Amazon is not a retailer5:04 Amazon scrapes pricing, deal with it6:28 If your go to market is off, you'll likely make up for that i…
Alison Roach, the Operations Manager at Ready Set, breaks down All The Things when it comes to video ads. Highlights 5:45 Downside of being too brand-focused 7:37 First concern is thumbstop 8:05 On messaging within an ad 8:33 After thumbstop, consideration 9:25 After consideration, a strong offer …
Nichole Elizabeth DeMeré and Claudiu Cioba from Reeview reveal all the secrets to effectively using video content on your ecomm product pages.  5:08 Average ROI is 150x 🤯 6:17 Value of user-generated video for small stores 6:48 Value for large stores 9:07 In a word: what makes a good product video …
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