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What does "business development" mean anyways?
On Breaking BizDev, John Tyreman and Mark Wainwright break down, beat up, and redefine that nebulous term 'business development' for the modern professional services firm.
Subscribe to this podcast to get sales and marketing advice that you can actually put into practice right away. Whether you're an expert doer-seller, firm owner, or a dedicated sales/marketing pro, each episode will help you understand your buyers and win new business.
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فرکانس به روز رسانی:
biweekly
میانگین طول صدا:
32 minutes
انگلیسی
ایالات متحده آمریکا
89 قسمت
از سال 4 اکتبر 2023
episodic
آخرین اپیزود 🔗
In this episode of Breaking BizDev, John Tyreman and Mark Wainwright break down the Natural Planning Model—a five-step framework originally created by David Allen in his book Getting Things Done (GTD). Rather than wasting endless billable hours in directionless planning meetings that end up stuck i…
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اپیزود قبلی 🔗
While "doer-sellers" balance billable work with one-to-one sales conversations, many technical experts are far better suited to leverage their subject matter expertise across one-to-many marketing channels. In this episode, John Tyreman and Mark Wainwright coin the term "Doer-Markete…
Building trust with clients takes WAY too much time and energy....right?In this episode of Breaking BizDev, John Tyreman and Mark Wainwright take a tongue-in-cheek look at how professional services firms inadvertently destroy client relationships across the entire sales lifecycle. Because trust in …
Have you built your sales plan for next year?
As fourth-quarter planning season approaches, many professional services firms fall into the trap of setting arbitrary top-down financial targets or simply crossing their fingers and hoping for the best. To build a predictable, growing firm, doer-seller…
Before a prospect ever lands on your website or schedules an introductory call, an invisible filter may decide whether your firm even deserves to be in the running.
Today's B2B buyers are bypassing traditional search bars and asking AI platforms like ChatGPT, Claude, and Gemini to curate custo…
While many professional services firms focus on massive strategic shifts to close deals, it is often the tiny, day-to-day behaviors of doer-sellers that quietly make or break a sale. In this episode of Breaking BizDev, John and Mark break down the five critical sales habits that successful professi…
When the economy is booming, winning new business can feel effortless, but what about when times are hard? How do the behaviors of buyers and sellers shift?
For doer-sellers and professional services BD pros, navigating economic cycles requires adapting your strategy without falling into common tra…
Many experts are eager to stop asking questions and start doing "the work," but rushing to solve a problem is a massive trap.
For doer-sellers and professional services BD pros, knowing exactly when to shift from listening to advising can feel like a guessing game. It is tempting to jump …
Is your firm measuring the return on thought leadership just by looking at immediate leads and revenue?For doer-sellers and professional services BD pros, true thought leadership isn't just regurgitating AI-generated content—it's establishing an original point of view that works as a 24/7…
Asking an existing client for a price increase is one of the most stressful, sweat-inducing conversations a consultant can have, often catching the client off guard and triggering defensive reactions. So instead of presenting a take-it-or-leave-it ultimatum, professionals must treat these fee incre…
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