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In this first short series, we speak to a number of senior leaders within the Marketing industry in Scotland, discussing a wide range of topics - from the trials and tribulations of starting and building a successful marketing agency, to marketing innovation within the drinks industry, the hot topic of sustainability and marketing in a pre and post Covid world.
This podcast series highlights the creativity, passion, resilience and success of some of our talented industry colleagues.
This podcast series highlights the creativity, passion, resilience and success of some of our talented industry colleagues.
Presentadores:
Frecuencia de actualización:
every 47 days
Duración media del audio:
45 minutes
Entrevistas a invitados
Inglés
Estados Unidos
44 episodios
desde 2 de marzo de 2022
episodic
contenido explícito
ÚLTIMO EPISODIO 🔗
In this episode, Barry talks to Richard Bogie, former MD of News Scotland & Ireland about his life and career. Working through the millennium, the 2008 crash and now the current socio-political climate, Richard outlines his journey working in ad sales and shares insights on leadership, mistakes…
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Buscar episodios anteriores de Leading Conversations.
EPISODIOS ANTERIORES 🔗
Barry sat down with WACL President Claire Sadler and Juliet Simpson fresh from the Festival of Talent in Edinburgh — and it's one not to miss.WACL - Women in Advertising and Communications Leadership - are on a mission to accelerate gender equality across marketing, media and advertising.From inspi…
The latest episode of the Leading Conversations podcast was recorded live at the recent Marketing Society Scotland's Navigate (formerly known as Digital Day) in front of a packed auditorium at the Glasgow Science Centre. It was a day of actionable inspiration and practical conversations, bringing t…
In this episode, Barry talks to Vicki Miller, CEO of Visit Scotland and Marie Owen, Founder & CEO of LS Productions about Scotland championing Scotland. Despite their varied roles and career journeys to date, their inspiring stories intertwine and illustrate their passion for our small but mig…
The latest episode of Leading Conversations is out now. In Episode 39, Barry is joined by Kate Bremner and Julie McConnell for a deep dive into the world of B2B marketing - breaking down the complexity of long sales cycles, the principles behind great marketing, and why adaptability is more importa…
The latest episode of our Leading Conversations podcast is out now and it's a good one.... Barry has a candid conversation with George Shepherd about his varied career in advertising, spanning 35 years working all over the world on behalf of blue chip brands including Heinz, Kelloggs, KFC, Lego, S…
This special episode was recorded live at the Marketing Society Scotland's Changemaker conference in Edinburgh. Barry was joined by Ian Duncan and Kathryn Strachan, as they explored how marketers can embrace AI innovation responsibly and what it means for ethics, trust and creativity.
In this special episode of Leading Conversations, recorded live at Lane’s 'AI in the Third Sector' event at Edinburgh’s Everyman Cinema, Barry takes to the stage with a panel of sector leaders to unpack the reality of AI beyond the hype.Josiah Lockhart (Changeworks), Judith Turbyne (Children in Sco…
In the latest episode of Leading Conversations, Barry meets Ian McAteer, until recently the Chairman of The Union agency - a man of many stories, industry anecdotes, nicknames and wise words. Ian candidly shares his story from his early days as a barrister, to landing a role at Saatchi and Saatchi,…
In the latest episode of Leading Conversations, Barry meets the copywriting legend that is Gerry Farrell. Their conversation meanders from Gerry’s unconventional start in advertising to making some of the most famous adverts in Scotland over the last few decades.Amongst many other things, Gerry re…
Descargo de responsabilidad: El podcast y el arte incluidos en esta página son de Lane, que es propiedad de su propietario y no está afiliado ni respaldado por Listen Notes, Inc.
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