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Behind the Post is a podcast by Social Media Managers, for Social Media Managers.
From cracking the code of algorithms to crafting thumb-stopping content, host Alina Dallal takes you on a thrilling journey behind the scenes of what it truly takes to captivate online audiences. The conversations are as diverse as the platforms they discuss, covering everything from the psychology of engagement to the latest trends that redefine the social media game.
From cracking the code of algorithms to crafting thumb-stopping content, host Alina Dallal takes you on a thrilling journey behind the scenes of what it truly takes to captivate online audiences. The conversations are as diverse as the platforms they discuss, covering everything from the psychology of engagement to the latest trends that redefine the social media game.
Presentadores:
Frecuencia de actualización:
every 22 days
Duración media del audio:
26 minutes
Entrevistas a invitados
Inglés
Estados Unidos
87 episodios
desde 19 de enero de 2022
episodic
ÚLTIMO EPISODIO 🔗
In her final episode, Behind the Post host Alina Dallal steps into the hot seat, joined by Oktopost’s CMO Colin Day, to go behind the scenes of B2B Social’s Rising 30 — a community-led campaign celebrating 30 standout voices in B2B social media who are pushing boundaries, sparking conversations, an…
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Buscar episodios anteriores de Behind the Post .
EPISODIOS ANTERIORES 🔗
In the world of B2B social media, there is often a great divide: the "Organic Island" focused on storytelling and the "Paid Powerhouse" focused on demand gen. But what happens when you bridge that gap?
Ask Melissa Dawson, Corporate Social Media Lead at WD, who drove a massive 3…
What do you do when you’re tasked with launching an employee advocacy program from absolute zero? If you’re Keara Klose, the Social Media Manager at TTEC Digital, you roll up your sleeves and go "super duper grassroots".
In this episode, Keara joins us to share her incredible journey of …
What if the secret to a sold-out B2B event wasn’t another polished speaker graphic, but a video of your team tasting the catering, or fixing a flat tire on a branded bike?
LinkedIn is a social platform first, and the brands that win are the ones that actually act like it.
In this episode of Behind …
What happens when you swap a traditional, dry cybersecurity booth for a Picasso-inspired art gallery? You win a B2B Marketing Innovation Award.
In this episode of Behind the Post, we’re joined by Talia Goldman, Content Marketing Manager at Island, to peel back the curtain on their "Workspace …
Stop us if you’ve heard this one before: “It’s B2B, so it needs to be professional.” While that usually translates to “boring,” Kassandra Quinn, Social Media Strategist at ModSquad, is here to debunk the myth that B2B has to be stiff. With over a decade of experience across B2C and B2B, Kassandra h…
What do you get when you mix almost a decade of B2B social experience, a 500K+ personal brand, and a strategist who’s seen a lot of LinkedIn feeds? A masterclass in what actually makes B2B social work, and what’s quietly holding most brands back.
In this episode of Behind the Post, we’re joined by …
To kick off 2026, we're going way beyond “boost engagement” and “grow followers.” In this powerful and personal episode, Travis Tyler, Senior Social Media Manager at Motion and one of Oktopost’s B2B Social’s Rising 30 stars, joins us to share eight social media goals that every B2B social media mar…
This week on Behind the Post, we’re getting tactical with employee advocacy pro and B2B Social’s Rising 30 star, Dasle Hong, Senior Brand Marketing Manager at DailyPay.
Dasle wears multiple hats: social media, employee advocacy, and brand reviews, and she’s using all of them to build a brand that n…
This week on Behind the Post, we're getting supercharged with Eeshita Mittal, Marketing Manager at HCLTech and the driving force behind the Supercharged Ambassadors Club, HCLTech’s employee advocacy program that’s redefining talent attraction and retention in the B2B tech space.
Eeshita shares how …
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