Sequence Over Strategy
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Sequence Over Strategy
Listen Score
LS 30
Global Rank
TOP 5%

OM DENNE PODCAST 🔗

Welcome to Sequence Over Strategy, a show about small business entrepreneurship. Michelle Warner's goal is to help you find and trust your own sequence of actions rather than follow someone else's theoretical strategy. In every episode she takes a real challenge or question shared by real entrepreneurs like you, and figures out the right next action to take.
Together, you'll wrestle with the problem, examining your business to find solutions. And every time you'll walk away with a single tool or framework, you can apply to your own business. So stop looking for playbooks. Stop chasing strategy. Don't search for all the answers before you act. Act to find your answers.
Iværksætteri
Marketing
Uddannelse
Hvordan
Forretning
Værter:
Opdateringsfrekvens:
biweekly
Gennemsnitlig lydlængde:
24 minutes
Engelsk
USA
65 episoder
siden 15. marts 2024
episodic
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I DENNE PODCAST 🔗

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SENESTE EPISODE 🔗

Too Many “Should Be Doings”

Too Many “Should Be Doings”

That list of ideas you’ve been collecting all year? A lot of it came from watching people who got lucky, and you never heard from the ones it didn’t work for. Michelle talks about survivorship bias, the LinkedIn newsletter craze, and how to sort through all your ideas so you can actually plan next …
00:23:59
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SIDSTE EPISODER

Should You Speak For Free?

Should You Speak For Free?

Free speaking gigs aren’t always a bad deal, and paid ones aren’t always a win. Michelle tackles a question service-based business owners keep asking: should you get paid to speak, or is free okay? It all comes down to who’s in the room. If the audience can’t buy from you, speaking is a product, an…
00:27:51
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Stuck? Look Back.

Stuck? Look Back.

Why does a business problem suddenly feel impossible right when you think you’ve almost solved it? Usually, the answer isn’t to push harder, but to look a few steps back. In this episode, Michelle breaks down why getting stuck with your messaging, product mix, marketing, or niche can be a sign that…
00:21:33
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Messy Middle of Networking

Messy Middle of Networking

Building strong business relationships shouldn’t feel like asking someone to go on a Caribbean vacation the day after you meet them. So why do so many of us treat networking that way? In this episode, Michelle breaks down the four stages of relationship building - scouting, connecting, collaboratin…
00:26:26
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Speed Costs You Lessons

Speed Costs You Lessons

Fast growth can look like success right up until you realize you’ve built a business you don’t actually want. In this episode, Michelle breaks down why small business growth shouldn’t look like a hockey stick and why a slower, more intentional “switchback” path can lead to something far more sustai…
00:21:12
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[Replay] Why Your Niche Feels Off

[Replay] Why Your Niche Feels Off

You can have a clear niche on paper and still feel like something is off, and that’s usually the clue that you’re missing a layer. In this episode replay, Michelle breaks down why defining your ideal customer often leads to hesitation and second-guessing, even for experienced business owners. She i…
00:21:53
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[Replay] When Free Is Smart

[Replay] When Free Is Smart

Sick of agonizing over whether to say yes to something that doesn’t pay? Michelle cuts through the noise and shows you the real question to ask: what job is this opportunity actually doing for your business? She breaks down the difference between genuine marketing, useful market research, and work …
00:30:39
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[Replay] Customer Maturity as Marketing Strategy

[Replay] Customer Maturity as Marketing Strategy

Is your business missing the mark by not speaking to customers at the right level of understanding? Are you losing customers because your messaging is either too advanced or too basic for where they are? In this replay episode of Sequence Over Strategy, Michelle Warner unpacks the crucial concept o…
00:25:18
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[Replay] Rethinking Reciprocity in Business

[Replay] Rethinking Reciprocity in Business

So many business owners hesitate to reach out for collaborations or referrals because they’re convinced they don’t have enough to offer in return. Maybe your audience feels too small, maybe you can’t refer clients back, or maybe it just feels awkward to ask without a perfectly equal trade lined up.…
00:25:34
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[Replay] Why Asking Matters

[Replay] Why Asking Matters

Do you hesitate to ask for help because it feels selfish or awkward? In this replay episode of Sequence over Strategy, Michelle challenges that mindset and shows why asking is actually key to building strong relationships. Far from being a burden, a well-crafted ask strengthens trust and connection…
00:28:28
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Ansvarsfraskrivelse: Podcasten og kunstværket, der er indlejret på denne side, er fra Michelle Warner, som tilhører dens ejer og ikke er tilknyttet eller godkendt af Listen Notes, Inc.
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