OM DENNE EPISODE
Dr. Mara Einstein joins us to discuss how cult-like marketing tactics have taken over the wellness and diet industries.
She explains how Weight Watchers and other diet programs operate on cult-like principles, why food noise might be a kind of internalized cult leader, the many problematic aspects of how GLP-1s are marketed, and why conspirituality is so problematic.
For paid subscribers, Christy and Mara discuss the cult marketing spectrum, influencers as “cult-like” figures and conspiracy theorists, the anxiety economy that profits from doomscrolling, MLMs, affiliates, and how to get out of brand cults.
Paid subscribers can hear the full interview, and the first half is available to all listeners. To read the full post and upgrade to paid, go to rethinkingwellness.substack.com.
More from Christy:
Christy's second book, The Wellness Trap, is available wherever books are sold! Order it here, or ask for it in your favorite local bookstore.
If you're looking to make peace with food and break free from diet and wellness culture, check out Christy's Intuitive Eating Fundamentals online course.
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