ЗА ТОЗИ ПОДКАСТ 🔗
The B2B Experience helps digital leaders deliver meaningful change by sharing real stories from those pioneering B2B transformation.
From Biglight, Europe’s leading independent experience design agency - helping B2B organisations turn commercial ambition into measurable growth.
https://biglight.co.uk/theb2bexperience
From Biglight, Europe’s leading independent experience design agency - helping B2B organisations turn commercial ambition into measurable growth.
https://biglight.co.uk/theb2bexperience
Честота на актуализиране:
monthly
Средна дължина на звука:
30 minutes
Интервюта с гости
Английски
Великобритания
26 епизода
от 17 Март 2025
episodic
ПОСЛЕДЕН ЕПИЗОД 🔗
In this episode, Ev Garde, Head of Marketing at Hilti GB, explains how the business creates value beyond the product by combining tools, software and services to solve customer problems.
He shares practical B2B customer experience insights on turning customer feedback into innovation, building tru…
ТЪРСЕНЕ на МИНАЛИ ЕПИЗОДИ
Търсене в минали епизоди на The B2B Experience.
ПРЕДИШНИ ЕПИЗОДИ 🔗
Jorge Vacca has spent more than two decades leading digital commerce, transformation and growth across global markets. Drawing on experience spanning DHL, Philips and Kimberly-Clark, he shares practical lessons from real-world digital transformation stories, from launching ecommerce platforms to dr…
Laura Sabatini has built her career at the intersection of data, customer behaviour and commercial performance. Now leading a £500m+ ecommerce and marketing function at LKQ Euro Car Parts, she’s applying retail discipline to B2B digital transformation strategies inside a complex environment where s…
Chris Monery entered food wholesale from the fast, unforgiving world of online retail, where technology, data and constant optimisation are the norm. What he found was an industry shaped by relationships, routines and workarounds, where businesses could operate successfully without the systems and …
John Kelly has spent over 25 years navigating the realities of FMCG and Food and Beverage, an environment defined by operational discipline, complex routes to market and a low tolerance for risk.
In this episode, John reflects on his 15‑year journey at Heineken, where he helped scale a B2B digital…
Özlem Özümer has spent her career navigating the world of global trade, first through banking and later through credit insurance, but she’s clear that her motivation has always been helping businesses grow with confidence.
In this episode, she reflects on launching a greenfield operation in Turkey…
Maxim Gelmann didn’t set out to make edible spoons. He set out to change how people think about sustainability. His journey from strategy consulting to Burning Man to Dragons’ Den shaped the way he now builds his brand: with creativity, playfulness and a refusal to make sustainability dull.
In th…
Przemek Kotecki has spent his career sitting between business and technology, but he’s the first to say his leadership style didn’t come from corporate life, it came from volunteering.
In this episode, he reflects on how working with people you can’t “manage” in the traditional sense shaped the way…
Tejal Patel has spent her career inside some of the world’s most influential brands, from Virgin and the BBC to Microsoft, Nokia and Cisco.
In this episode, she explains the simple truth many B2B organisations overlook. You cannot innovate if your foundations are broken. Tejal shares how easy it i…
Abdul Khaled’s career did not follow a straight line. He moved from contract work to shaping major digital and CX transformations, learning along the way that impact does not come from titles or long term plans, it comes from knowing your strengths and using them with intention.
In this episode, A…
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