TCC Podcast #435: Analyzing Old Ads for Fun and Profit with Lewis Folkard
It's pretty common to hear copywriters recommend that you study old sales pages and even sales emails, but what about old magazine ads? The kind that are printed on paper in actual periodicals? Today, where so much advertising happens online or in your social media feed, Ad writing is a bit of a lo…
YouTube Title Expert Reveals Formula to 10x Your Views with Jake Thomas
Struggling to get clicks on your YouTube videos or emails? I'm talking with Jake Thomas, the creator of the Creator Hooks newsletter, about the proven formula behind writing irresistible titles. With over 1,000 YouTube titles generating hundreds of millions of views, Jake shares how tapping into th…
Ep 368 – The Courage To Be Disliked
Rob Anspach interviews Heather Havenwood on the courage to be disliked, value versus entertainment content, the 3 pillars, stepping into your power, Joe Sugarman, Martha Stewart and Charlie Kirk.
https://e-heroes.anspachmedia.com/wp-content/uploads/2025/09/ep-368.mp3The post Ep 368 – The Courage To…
Ex-Agency Velocity Coach Reveals: Why Cold Calling Beat Cold Email & The Death of AI Copy
🔥 Cold Email Is Hitting a Wall in 2025 — and Cold Calling Is Back. Hard.In this raw, unfiltered conversation, former Agency Velocity coach Jack Hayward breaks down why cold email doesn’t hit like it used to… and why cold calling is now outperforming every “AI-powered” outreach method.🎯 What You’ll …
Persuasion So Good It Becomes Mind Control
What can you do to write more persuasive copy? What to study? What are some techniques? Who is doing it well? Mentions Dave Dee, Dan Kennedy, Joe Sugarman, ...
Ep 395 – The Marketing Mercenary
Rob Anspach interviews Marketing Mercenary Ron Lynch on patterns & systems, Joe Sugarman, being original, 40 rules, and being a TV writer.
https://e-heroes.anspachmedia.com/wp-content/uploads/2026/04/ep-395.mp3The post Ep 395 – The Marketing Mercenary first appeared on Rob Anspach's E-Heroes.
Building, Scaling, and Selling: 35 Years of Lessons from Three Exits With Joe Polish Featuring Mark Rukavina
Mark Rukavina has spent 35 years building and selling technology companies. iMemories is the third, and the one he loves the most. Joe Polish sits down with him at Genius Network to break down how a guy in a spare bedroom turned a fragmented cottage industry into a 250-employee, 24/7, almost fully …
Joe Sugarman: Marketing, Entrepreneurship, and BluBlockers
Joe Sugarman joins Coach Pete to discuss entrepreneurship, marketing, and his experiences building businesses and selling products. Recorded February 2018.
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Transcript
Automatically transcribed from this episode; timestamps are approximate.
00:00 Each and e…
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