Heal Your Insomnia | TWF Ep.4
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My Spiritual Awakening | TWF Ep. 5
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How to Release Judgement | TWF Ep. 6
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Episode 228: What's Working Mid-2025, Part 3, Conversion Rate Optimization with John Grimshaw
Episode 229: What's Working Mid-2025, Part 4, Conversion Rate Optimization with John Grimshaw Episode Description In this episode of the summer series, Smart Marketer CMO John Grimshaw breaks down one of the most overlooked growth levers in digital marketing: conversion rate optimization. Whether y…
Ageing - MWM
"Ageing is just another word for living." - Cindy Joseph
This quote reminds us that to age is a wonderful thing, as it means we are fortunate enough to live!
Meredith
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Episode 232: From $1/Day to $100,000/Day – Scaling Your Facebook Ad Spend
Episode 232: From $1/Day to $100,000/Day – Scaling Your Facebook Ad Spend (The Right Way)
Episode Description Every business starts at zero. In this tactical training, Pepijn Hufen breaks down exactly what it takes to scale from $1/day to $100,000/day in ad spend—based entirely on what's working r…
DTC OG Ezra Firestone on How the Game Has Shifted and What’s Working Now
Today on the show we’ve got a very special guest, one of the OGs of ecommerce, Ezra Firestone.
He’s been around forever, running brands like Boom by Cindy Joseph, building software companies like Zipify, and creating training businesses like Smart Marketer, all while staying hands-on in the game a…
Reveal Your True Beauty with Cindy Joseph
Cindy Joseph was born in 1951. She was a make up artist for 27 years and was sought after as a model at 49 yrs of age in 1999. Cindy has had a thriving modeling career since, represented by Ford Models Inc. Cindy launched Boom! by Cindy Joseph in 2010, which is the first pro-age cosmetic line consi…
Last-Minute Levers for Amazon Q4 | Masterclass Replay
At the start of Q4, OMG Commerce founder Brett Curry hosts a special Last-Minute Levers masterclass to help brands maximize performance during the busiest shopping season of the year. Joined by Amazon strategist Luba Ilyasova, ad expert Jonathan Steffens, and Connor Crook, CEO of Diamondback Tools,…
The Only 3 Things You're Ever Actually Working On in E-Commerce with Ezra Firestone
Ezra Firestone has built and sold multiple 8-figure e-commerce brands, from Boom by Cindy Joseph to Overtone, and he's done it by breaking a few rules most operators are too scared to touch — leaning into fear as a marketing lever, killing "me-too" products before they launch, and building an entir…
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