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What makes a top agent want to bet on an artist? UTA partner and music agent JBeau Lewis breaks down what he looks for before signing an artist, how TikTok and YouTube have changed discovery, and why talent is only one part of the equation. JBeau also shares how UTA began working with Bad Bunny, ...
Spotify data can tell you when to spend and when to wait. In this clip from The Manager’s Playbook, Nick Ruffalo breaks down how artists and managers should think about music marketing budgets, release strategy, and scaling songs with real audience signals. Instead of throwing money at every reco...
What happens when the biggest moments of an artist’s career happen back-to-back? UTA partner and music agent JBeau Lewis takes us inside Bad Bunny’s Grammy-to-Super Bowl week and Karol G’s road to headlining Coachella. JBeau breaks down the logistics of preparing a Super Bowl halftime show in the...
What does it actually take to build a global superstar? UTA partner and music agent JBeau Lewis joins The Manager’s Playbook to break down the strategy, teamwork, and behind-the-scenes decisions powering some of music’s biggest careers. From Bad Bunny’s historic Grammy-to-Super Bowl week to Karol...
ManyChat is making direct-to-fan marketing feel a lot more personal. In this clip from The Manager’s Playbook, Nick Ruffalo breaks down how artists and managers can use Instagram DM automation, voice memo-style messages, Lightreel research, and CRM strategy to build stronger fan relationships. Ni...
免责声明: 本页面嵌入的播客和封面图片来自 The Manager's Playbook,归其所有者所有,与 Listen Notes, Inc. 无关联,也未获得 Listen Notes, Inc. 背书。