Content vs Design

Defining the perfect digital project process is never a linear journey.

In this podcast, we have the pleasure of interviewing Helen Dibble, the owner of successful content and marketing agency, Incredibble Marketing.

We have worked with Helen for over 4 years and delivered many high level strategic projects.

Listen to this podcast and you will learn:

3:25 - Content vs Design, which comes first?

7:41 - What can a copywriter bring to the table? Why work with a copywriter?

12:51 - Should you work with a copywriter? It's not for everyone.

18:40 - What does good look like? Good copy, good design, good process.

25:48 - Things that go wrong and how to avoid them.

Book links:

https://ofone.co/

https://annhandley.com/everybodywrites/

Guides for project management:

Click to read: Using Targeted Content in the Buyer Decision Making Process