关于这一集
Patrick Rice started a Minecraft YouTube channel at 13 and made his first $3,000 online before he had ever heard of SEO. He walks Leighton through the whole path to running a Shopify SEO and Google Ads agency, including the client he lost to a migration that went sideways and the point where managing everything himself turned into a ceiling.
Links Mentioned
- E&R Business Consulting (Traci Eisenberg-Rayburn, Patrick's business coach): https://www.erbusinessconsulting.com/
- Patrick's old Minecraft video: https://www.youtube.com/watch?v=sq51xW8pYqg
Watch This Episode on YouTube
Chapters
- 0:00 Intro
- 1:23 The Minecraft YouTube channel
- 3:35 Accidental link building
- 4:30 First SEO job at 18
- 7:27 How PRC started
- 9:15 Going independent too early
- 10:31 Four years as a freelancer
- 13:28 Knowing your agency numbers
- 15:38 Getting into Shopify SEO
- 17:06 The migration that cost a client
- 19:17 The cold email that landed
- 22:41 Referrals and LinkedIn
- 25:02 LinkedIn is saturated now
- 26:48 Hitting the growth ceiling
- 29:58 Ownership versus tasks
- 33:40 The hire who quit in 4 days
- 35:52 How much to document
- 38:30 Where AI fits now
- 40:17 Ads first, then SEO
- 41:45 Wrapping Up
Book a Call
- Book a Call with Patrick: https://calendly.com/patrickriceco/strategy-call
- Book a Call with Leighton: https://cal.com/leightontaylor/discovery-call?utm_source=podcast
Work with Us
- Work with Patrick (SEO and Google Ads): https://patrickriceco.com/
- Work with Leighton (Shopify Store Builds, Migrations, & Ongoing Support): https://envision.io
You may notice that our content sometimes includes affiliate links or sponsored content. We may receive compensation for this type of content, which supports the work we do at no cost to you.
英语
美国
文字稿 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
本播客中的其他单集
Migrating your store to Shopify can tank your organic traffic if you're not careful. In this episode, Leighton Taylor and Patrick Rice walk through the exact pre- and post-launch checklist that protects your SEO, ad tracking, and conversion rate when making the switch.
Links Mentioned
Microso...
Shopify keeps telling you a new theme version is available, but should you actually update? Leighton and Patrick break down when to update your Shopify theme, when to switch to a new one, and when leaving it alone is the smarter (and cheaper) move.
Links Mentioned
Shopify Theme Store: https:/...
"What apps should I use on my Shopify store?" is a question we hear all the time. Leighton and Patrick break down how to decide between a Shopify app and custom development, the trade-offs of each, and the apps they install on almost every store, from reviews and subscriptions to CRO, SEO, and in...
Everyone wants to increase their AOV (Average Order Value), but it's not always clear how. Leighton and Patrick break down what actually moves AOV in the right direction: free shipping thresholds with dynamic progress bars, relevant cart cross-sells, frequently bought together widgets, build-your...
Many Shopify sellers have no idea whether their Google Ads are actually making money. Patrick Rice breaks down the numbers that tell you the truth, why a 10x ROAS can still lose you money, and how to know your ad manager is doing a good job even if you never open the dashboard yourself.
Links Me...
免责声明: 本页面嵌入的播客和封面图片来自 Leighton Taylor & Patrick Rice，归其所有者所有，与 Listen Notes, Inc. 无关联，也未获得 Listen Notes, Inc. 背书。
