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What do you do when everyone says you're too small, not ready or not enough?
Former NFL wide receiver JJ Birden was 5 feet 10 inches and 157 pounds. In one five-day stretch, four NFL teams turned him away, and Jimmy Johnson told him the NFL wasn't for him. He went on to play nine seasons and catch touchdown passes from Joe Montana.
In this episode, JJ walks through the six steps of his Beat the Coverage framework, shares what he learned watching Joe Montana prepare, and explains why confidence comes from preparation. You'll also learn the "one snap and clear" reset he still uses today.
In this episode you'll learn:
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How a strong "why" fuels you through doubt and rejection
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What "coverage" is and the six steps to beat it: know the field, find the holes, play to your strengths, draw up the game plan, put in the reps, and execute and adjust
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What Joe Montana did differently after four Super Bowl wins
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How JJ kept rejection from becoming his identity
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Why preparation builds confidence, not the other way around
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The "one snap and clear" reset for moving past mistakes
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What to do when you feel underestimated
About JJ Birden JJ Birden is a former NFL wide receiver who played nine seasons in the league, catching touchdown passes from Hall of Famer Joe Montana despite being told he was too small to succeed. Today he is a keynote speaker, performance strategist and creator of the Beat the Coverage Framework, helping leaders, sales teams and organizations perform at their best under pressure. He is the author of Beat the Coverage: 6 Strategic Steps to Win in Business and in Life.
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