The Intersection: Purpose v. Growth - V7
Rei Inamoto dives into how brand purpose lost its plot and why it’s up to CEOs, not CMOs, to fix it.
The Intersection is Rei’s free newsletter, exploring what the future holds at the intersection of creativity and technology. Subscribe to The Intersection to receive his latest editions directly in…
The Sora Experiment: Low & High Bars for Creativity
Episode Summary
In this episode of Culture and Code, hosts Rei Inamoto and Tara Tan dissect OpenAI's controversial launch of Sora, the AI video generation platform that became a viral sensation and a cautionary tale simultaneously. From clever growth hacking to international IP controversies, they …
A Corporate Art Director’s Journey to Artistic Freedom - E68
If you’re tired of conforming to "rules of society", it might be time to reconnect with your childhood dreams. Rei welcomes Haruka Aoki, a Japanese poet and illustrator, who made the bold transition from the corporate ladder to the vibrant world of art. Haruka details their journey from working as …
The Discipline Behind the Art - E69
From meditation to meal sharing, daily rituals and habits have the power to bring out the best in your talent. Rei welcomes back Haruka Aoki, a Japanese poet and illustrator, to discuss Haruka's unique creative processes, aspirations to expand into various mediums, and day-to-day specifics of how t…
Bonus Track: Lightning Questions with Haruka Aoki - E70
Alternative career choices? Next travel destinations? Favorite food? We welcome back Haruka Aoki for a fun round of lightning questions.
Haruka Aoki is a queer Japanese poet-illustrator and hope bender. They write and illustrate a regular narrative art column in The New York Times. Their picture b…
How Gap Won Culture Back - E71
What does it mean for brands to participate in culture? In this episode, Rei sits down with Oli Walsh, the visionary CEO of Invisible Dynamics, to discuss cultural relevance in branding, and take us behind the scenes of the electrifying Gap campaign that became a global sensation. In defining cultu…
Small Habits, Non-Binary Thinking, Big Impact - E72
Making small changes in decision-making can lead to significant life impacts. In this episode, Rei welcomes back Oli Walsh, the visionary CEO of Invisible Dynamics, to discuss how Oli’s professional methodologies and personal habits contribute to his success. Oli emphasizes the importance of cultur…
Bonus Track: Lightning Questions with Oli Walsh - E73
Alternative career choices? Next travel destinations? Favorite food? We welcome back Oli Walsh for a fun round of lightning questions.
Invisible Dynamics helps the world’s most ambitious Brands accelerate growth through harnessing creativity, culture, and commerce to drive revenue and relevance. C…
The Intersection: Aging and Relevance - V8
Rei Inamoto shares his reflections on age and relevance, drawing from his personal experiences.
The Intersection is Rei’s free newsletter, exploring what the future holds at the intersection of creativity and technology. Subscribe to The Intersection to receive his latest editions directly in your…
Trusted Differentiation in Brand Storytelling
Rei Inamoto, founder of global innovation firm, I&CO and former chief creative officer at AKQA, on the shift from storytelling to trusted differentiation as a core brand strategy. The author of "Brand Shift" says that the rise of short videos, personal brands, product-as-content and increased cons…
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