GIỚI THIỆU VỀ TẬP NÀY
Glen McDermott, the Executive Director of the Conscious Business Collaborative in Connecticut, speaks with Professor Tensie Whelan on this special episode of The Curious Capitalist podcast.
Tensie is the distinguished professor of Practice of Business and Society and the Founding Director of the Center for Sustainable Business
Notes and Links to the research mentioned in the podcast:
Return on Sustainability Investment: Stern Research with tools and cases
https://www.stern.nyu.edu/experience-stern/about/departments-centers-initiatives/centers-of-research/center-sustainable-business/research/return-sustainability-investment-rosi
Our Sustainable Market Share Index: Trends in consumer purchasing of sustainable
products
https://www.stern.nyu.edu/experience-stern/about/departments-centers-initiatives/centers-of-research/center-sustainable-business/research/csb-sustainable-market-share-index
Our environmental sustainability messaging: Recommendations with Edelman
https://www.stern.nyu.edu/experience-stern/about/departments-centers-initiatives/centers-of-research/center-sustainable-business/research/research-initiatives/best-practice-guide-effective-sustainability-communications
To find out more about The Conscious Business Collaborative in Connecticut, visit:
www.consciousbusinesscollaborative.org
This podcast was created and produced by Red Rock Branding.
https://redrockbranding.com/
