GIỚI THIỆU VỀ TẬP NÀY
When a property owner asks ChatGPT to recommend a property management company, does your business show up?
In this episode, Marc Cunningham sits down with Andre Thivierge, CEO of Upkeep Media, to explore how AI is changing the way property owners search for property management companies and what businesses need to do to stay visible.
Andre explains why traditional SEO is still important, but no longer tells the entire story. As more consumers turn to ChatGPT, Gemini, Claude, and other AI platforms for recommendations, property managers need to understand how these tools find information, evaluate businesses, and decide which companies to recommend.
Marc and Andre discuss the importance of fresh, localized website content, why specific Google reviews can improve your online visibility, and five essential elements every property management website should include. Andre also shares a free tool that allows property managers to test whether AI is recommending their business in their local market.
They also examine new research from Upkeep Media showing how AI-driven website traffic is growing, why property managers shouldn't abandon traditional SEO, and how AI can improve marketing without replacing the relationships that make property management successful.
If you're wondering whether your property management company is keeping up with the changing world of online search, this episode offers practical steps to help your business get discovered by more potential owner clients.
Learn more at https://www.upkeepmedia.com/
Property Manager Websites - the highest performing property management website in the industry
Enterprise Bank & Trust - Property Management banking specialists
Rentvine - the property management software you can trust
Reconcile Daily - corporate & trust accounting experts
PMbuild - Marc's education for property managers
Denver Property Management - Grace Property Management website
This podcast is produced by Two Brothers Creative.
