Think Before You React In Corporate Communications

In this podcast, Colin Kelly discusses how businesses can elevate their brand storytelling by adopting techniques used in professional television documentaries. He argues that sharing a powerful human experience is insufficient on its own; instead, stories must be anchored to a specific event or vi…

In this episode of Comstera's Powerful Communication Podcast, Colin Kelly criticises a new industry definition of podcasting proposed by the Alliance for Measurement in Podcasting. He argues that the industry is attempting to broaden the term to include content without RSS feeds, primarily to attra…

Do your human, empathetic PR statements keep getting "killed" by the legal team? In this episode of the Powerful Communication Podcast, Colin Kelly discusses how to bridge the gap between communications and legal departments to avoid looking cold and corporate. We explore the fundamental tension b…