GIỚI THIỆU VỀ TẬP NÀY
EP 09
With the constant changing Marketing Technology (aka martech) landscape, there are more options than ever available to businesses of all sizes for lead generation and engagement strategies. But with all these wonderful technologies available, there are strategies for selecting the right platform and understanding how these systems fit within your overall business technology systems.
Today we discuss the concept of pace layering which provides a framework for businesses to organize and align martech systems with your business strategies. Understanding the concept of Pace Layering will help your company make timely and strategic business decisions with selecting martech systems. We’ll discuss key components of Pace Layering, how to apply it to your business and examples of how other businesses have utilized this concept.
Detailed show notes, links and resources can be found at:
www.amawestmichigan.org/EP9
With the constant changing Marketing Technology (aka martech) landscape, there are more options than ever available to businesses of all sizes for lead generation and engagement strategies. But with all these wonderful technologies available, there are strategies for selecting the right platform and understanding how these systems fit within your overall business technology systems.
Today we discuss the concept of pace layering which provides a framework for businesses to organize and align martech systems with your business strategies. Understanding the concept of Pace Layering will help your company make timely and strategic business decisions with selecting martech systems. We’ll discuss key components of Pace Layering, how to apply it to your business and examples of how other businesses have utilized this concept.
Detailed show notes, links and resources can be found at:
www.amawestmichigan.org/EP9
Tiếng Anh
Hoa Kỳ
TRONG PHÂN ĐOẠN NÀY
BẢN CHÉP ÂM THANH 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
TÌM KIẾM CÁC TẬP TRƯỚC
Tìm kiếm các tập trước của Marketers In Motion.
CÁC TẬP KHÁC TRONG PODCAST NÀY
As marketers we understand branding, communication, and brand storytelling, but what happens when the landscape changes and we’re faced with a crisis? How do we shift our voice and tone from our normal day to day communication while maintaining our consistent brand and image?
The Coronavirus is no…
As we’ve all experienced, disruption can come quickly requiring nimble thinking and the ability to pivot. As we continue navigating these unchartered territories, marketers must remain resilient and focus on adaptability and reinvention. But, with all the change, it can be hard to know what directi…
Communication is of utmost importance in times of crisis. During the pandemic many online platforms have offered tools that allow us to note our businesses as being temporarily closed, operating with restrictions, and/or provided the ability to post specific updates to our followers. With so many p…
The marketing metric of the next decade will be trust. There will be no more effective - nor more critical - way of building a brand than building a community who trusts you enough to advocate on your behalf.
With trust in brands and advertising at an all-time low, there will never be a better tim…
With unemployment at 3% (as of 2/11/20) and upcoming demographic changes imminent, it's all hands on deck to help in the "war on talent." In the past, it was the HR department's responsibility to find and hire the right people. Now, successful companies are realizing that recruitment is every depar…
Tuyên bố miễn trừ trách nhiệm: Podcast và tác phẩm nghệ thuật được nhúng trên trang này là của AMA West Michigan, là tài sản của chủ sở hữu và không được liên kết hoặc xác nhận bởi Listen Notes, Inc.
CHỈNH SỬA
Cảm ơn bạn đã giúp cơ sở dữ liệu podcast luôn cập nhật.
