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Jennifer Gressman explores how performance data can reshape marketing strategies and drive better sales outcomes. Jenn is CEO of Site Impact where she leads efforts to help organizations improve campaign performance through smarter use of audience data. Her work focuses on aligning targeting strategies with real-time behavioral signals, and this helps marketing teams to make more informed decisions about where to invest and how to optimize conversion.
Host, Kevin Craine
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Former FCC Chairman Tom Wheeler discusses his book "Techlash" and who makes the rules in the tech industry today. He is the only person to be selected to both the Cable Television Hall of Fame and The Wireless Hall of Fame. Fmr. President Obama calls him "The Bo Jackson of Telecom." Tom is calling …
Joe Ours talks about what it actually takes to move from experimentation to enterprise-wide impact. Joe is Director of AI Solutions at Centric Consulting where he helps organizations move beyond AI experimentation and into real-world deployment at scale. He works with clients across industries to i…
Tuyên bố miễn trừ trách nhiệm: Podcast và tác phẩm nghệ thuật được nhúng trên trang này là của Kevin Craine, là tài sản của chủ sở hữu và không được liên kết hoặc xác nhận bởi Listen Notes, Inc.
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