GIỚI THIỆU VỀ TẬP NÀY
In this episode of the Digital Signage Today podcast Kathy Isaacs, VP of sales at 22Miles, an all in one content management system platform, talks with Judy Mottl, editor of Digital Signage Today on digital signage content management.
Isaacs is a seasoned digital signage industry professional who has been leading projects at 22Miles for over eight years. She works closely with clients to identify needs; develop tailored proposals; coordinate with partner vendors; manage projects to ensure on-time, on-budget delivery; and provide ongoing service to support long-term client success.
Content as everyone in the digital signage world knows, is king when it comes to digital signage strategies. Yet oftentimes brands and organizations don't choose the best CMS tech initially, leading to frustration and unmet expectations.
In the podcast, Isaacs share insight and her expertise on a wide range of digital signage CMS aspects, from what an enterprise needs to know before choosing a CMS partner to selecting a partner (the vetting process) and why assessment and evaluations play into a good CMS decision.
