# Influencer Strategy

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The New Playbook for Digital Marketing with Chris Carl

S5:E2 Influencers, Gen Z, & Beyond Social Commerce: Lessons from AliExpress with Chris Carl Welcome to the second episode of Season 5 of the Retail Razor Show! Join hosts Ricardo Belmar and Casey Golden as they dive into the fresh tactics and cutting-edge strategies that are driving the future of …

How AI Is Revolutionizing Language Learning

Dropped out of high school after a handshake gone wrong—now he runs a $50M AI-driven language empire. Dive into the extraordinary journey of Finn Puklowski, a New Zealand entrepreneur who transformed personal setbacks into the highly successful Fluency Academy, an AI-powered, creator-led language e…

What Martech Can Learn from Crypto Community Management

Web3 projects aren’t just building products—they’re building tribes. These decentralized, often anonymous communities are core to the success or failure of any blockchain initiative, yet they operate outside traditional customer engagement playbooks. For Martech professionals, crypto community ma…

Storytelling That Sells: Zekhethelo Chiliza on Leading Digital Marketing for a Global Beauty Brand

In this episode of SA Tech Marketers, we sit down with Zekhethelo “Zee” Chiliza, Digital Marketing Manager at Benefit Cosmetics South Africa. From spoken word poetry and legal studies to broadcasting, influencer strategy, and leading the local digital voice for a global beauty brand—Zee’s story is …

Evo Gaming #284 - Effective Marketing Strategies To Foster Game Communities

In this episode, Nina Fallows hosts an insightful discussion with industry leaders James Day, Director of Community at Dovetail Games, Victoria Bodungen, Head of Social Media & Influencer Strategy at Plaion, and Grace Carroll, Lead Community Manager at Payload Studios. The experts share their effec…

Neobank News, Noise and Nonsense

In this episode of What’s Going On in Banking, Ron Shevlin and Stacey Bryant unpack the latest moves from Revolut, Chime, and Nubank.  Revolut tries its hand at signing up NYC commuters in subway stations, while Chime partners with Workday to reach employees — and even taps into music influencers t…

Episode 156: Experiences Beat Amenities — How Maddison Rifkin Helps Hosts Win Guests, Reviews & Revenue

Episode Summary Welcome back to the Luxury Rental Doctor Podcast! 🎧 In this game-changing episode, Dr. Rachel sits down with Maddison Rifkin, founder of Com Hidden Gems, to reveal how short-term rental hosts can stop competing on price and start winning with unforgettable guest experiences. From vi…

The #1 mistake brands make with B2B creators (Aneesh Lal, Wishly)

Most marketers are still figuring out how to actually make influencer marketing work — The “Jerry Maguire of LinkedIn” figured it out and built a business around it. In this episode of Reed Between the Lines, I sit down with Aneesh Lal, founder of The Wishly Group, the largest B2B creator agency i…

IDIOCRACY is Upon Us!! (Government Shutdown Addition)✌️

Idiocracy, Government Shenanigans and Influencer Allies Join Dan and Corey for another rousing episode of 'Lib Conservative', where they dive deep into today's political theatre. From the delight of government shutdowns to the absurdities of ICE antics, they leave no stone unturned. Discussing ever…

When the marketing math doesn’t math | with Emily Kramer

Ever built a plan that looks airtight on paper—until you do the math? Emily Kramer (ex-Asana, Carta) joins the Mostly Growth crew to expose the hilariously painful reality of B2B marketing budgets, broken forecasts, and exec goals that straight-up don't add up. From her viral “Random Acts of Market…