# Ezra Firestone
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Top podcast episodes featuring ezra firestone.
S17 E10: How to Launch Black Friday Two Weeks Early (with Ezra Firestone)
What if your best Black Friday sale happened two weeks before Black Friday?
This week's throwback comes from the very first Ecom Founders Q4 Summit, featuring Ezra Firestone. Ezra has been building ecommerce brands for 20 years, owns Boom, Overtone, Smart Marketer, and Zipify, and does over $140 m…
Jones Road's YouTube Playbook with Cody Plofker
Cody Plofker (Jones Road Beauty, Marketing Operators podcast) has run YouTube ads that stay live for two to three years without fatiguing — while most paid social creative burns out in a week. In this episode, he breaks down exactly how Jones Road builds YouTube creative that works, why incremental…
The TikTok Shop LIVE Formula: Hosts, Scripts, Products & Sales
Today's guest is Jason Termechi. He is a former TikTok employee as a live account manager. He was in the world of all things live selling on TikTok, and he helped generate over $14 million of revenue through those live strategies. Now, he's working with other brands as a consultant to help them for…
Throwback: Why Your Amazon Listing Needs to Stop Trying to Be Everything and Start Being Exactly What Amazon Wants
In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Leo Sgovio, CEO of Convomat, an influencer and affiliate marketing software for Amazon sellers. Leo shares insights from his research on Amazon's A9 algorithm, emphasizing semantic relevance in product listings and compe…
How to plan Q4 for a premium eCommerce brand (without discounting your profit away)
Black Friday early access emails started landing in September this year. Which is giving Coles and Woolworths putting hot cross buns on the shelf on Boxing Day.
If your Q4 plan is basically one question, being how much do we discount and when do we start, this episode is worth a listen before you …
Episode 295: What Does Work-Life Balance Actually Mean?
Episode Description What does work-life balance actually look like when you're building businesses, leading teams, and trying to make room for the rest of your life?
For this episode, we went back into the Smart Marketer archives and pulled three conversations from Balanced Being, a course Molly P…
The Only 3 Things You're Ever Actually Working On in E-Commerce with Ezra Firestone
Ezra Firestone has built and sold multiple 8-figure e-commerce brands, from Boom by Cindy Joseph to Overtone, and he's done it by breaking a few rules most operators are too scared to touch — leaning into fear as a marketing lever, killing "me-too" products before they launch, and building an entir…
Most Amazon Sellers Aren’t Ready for Shopify, Here's Why
Sarah Carusona has spent 10 years in DTC growth behind brands you already know and love. She's managed over $250M in media and pulled just about every lever in the consumer journey, from loyalty and returns to CRO, data, and inventory. Now she runs BA Commerce, where she embeds senior operators int…
Episode 298: Ask Ezra Anything: Growth, AI, Retail & Scaling Smarter
Episode Description Where do you look when growth keeps stalling? Which AI tools are actually worth getting your team to use? When does retail make sense, and how do you know whether your business is truly growing or just getting bigger?
For this episode, we pulled some of the best questions from …
When to Run Your Black Friday Sale with Ezra Firestone
When should you run your Black Friday sale? Ezra Firestone explains why his brands perform differently depending on whether customers are buying for themselves or shopping for gifts, and how those patterns shape his BFCM strategy.Ezra joins Taylor Holiday live at Commerce Roundtable in San Diego to…
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