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Why would anyone read my book, when there are so many other options out there?I hear this all the time. The truth is that our business books have an excellent chance of being read by the right people- our ideal clients.  Ask yourself: how many people need to read your book if they are the right peo…
Why would a ghostwriter write her own book?Over my many years of writing for others, I've come across 5 myths that keep my clients from writing their books. ...And I've realized that I too have experienced them firsthand when it comes to writing my own book. So, where do these myths come …
So many would-be authors worry that what they have to say isn't enough.That they aren't rich, famous, or interesting enough to fill a book with valuable content. This is myth #3, the content myth, hard at work.Today, join me as I explore how to overcome the fear of not having enough of- o…
What happens in our brains when we hear an awesome story? How do stories stick in our memories more than facts alone? Why do we tend to care so much more about information when it's presented in a story?On episode 2 of season 3, Katherine jumps into these questions in an excerpt from a talk sh…
Feragatname: Bu sayfaya yerleştirilmiş podcast ve sanat eserleri, sahibinin mülkiyetinde olan ve Listen Notes, Inc.'e bağlı olmayan veya tarafından onaylanmayan Katherine Burrows'e aittir.