BU BÖLÜM HAKKINDA
Bob Gruters, Chief Revenue Officer of Loop Media, joins Michael Beach to discuss the massive upside of streaming and impact of contextual relevancy for retailers, their customers, and their advertising partners.
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Amerika Birleşik Devletleri
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BU PODCAST'IN DİĞER BÖLÜMLERİ
Michael Bologna, Chief Accelerator of BrightLine, joins Michael Beach to discuss the challenges and opportunities in the connected TV advertising space, the importance of ad personalization, and the role of data in CTV advertising.
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Mike Shields, CEO of Shields Strategic Consulting, joins Michael Beach to discuss the convergence of digital and linear advertising, the difficulties in delivering targeted ads, and the challenges surrounding ad frequency.
Want the latest insights from around the video advertising industr…
Brian Wieser, Principal of Madison and Wall, joins Michael Beach to discuss the challenges of regional allocation for national brands and the importance of focusing on value over cost in the video ad industry.
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Steve Lanzano, President & CEO of TVB, joins Michael Beach to discuss the impact of streaming services on traditional television networks, the trend towards original content, and the importance of innovation to stay competitive.
Want the latest insights from around the video advertisi…
Howard Shimmel, Chief Strategist at datafuelX, shares the challenges of measuring video across different platforms, the role of data and analytics in the industry, and the importance of a reliable and accurate panel for measurement.
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Feragatname: Bu sayfaya yerleştirilmiş podcast ve sanat eserleri, sahibinin mülkiyetinde olan ve Listen Notes, Inc.'e bağlı olmayan veya tarafından onaylanmayan Michael Beach'e aittir.
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