Inside The Stream
Inside The Stream
✓

Interview: Roku-Amazon Deal Drives CTV’s Full Funnel Future

· Notları göster
00:26:37
Podcasts
RSS
Link

BU BÖLÜM HAKKINDA

Roku’s Senior Director, global ad platform partnerships and biz dev, Miles Fisher, joins us for a deep dive into how Roku’s new Amazon Ads partnership will drive CTV’s full funnel future.

Haberler
Haber Yorumu
ingilizce
Amerika Birleşik Devletleri
Bu bölümüJSON'ye getirmek içinAPI'yi kullanın

BU BÖLÜMDE

Bu etiketleri düzenle

NOTLARI GÖSTER 🔗

00:01:30Roku’s new partnership with Amazon
00:03:00Why the partnership now?
00:05:00The Roku Channel’s and OS’s reach
00:08:00How the integration enables CTV as a full-funnel medium
00:11:00Performance and types of avails enabled by the integration
00:13:30Is there demand for full-funnel CTV?
00:19:30Customer identity resolution and data management
00:22:00Connected TV ad trends and challenges

TRANSKRİPT 🔗

Are you the producer of this podcast? Add a podcast transcript
Need Audio-to-Text? Transcribe with Listen411 in Just 60 Seconds

SON BÖLÜMLERİ ARA

Inside The Stream için geçmiş bölümleri ara.
Bu arama çubuğunu web sitenize yerleştirin

BU PODCAST'IN DİĞER BÖLÜMLERİ

World Cup Boosts Streaming; YouTube Ad Revenues Surge

World Cup Boosts Streaming; YouTube Ad Revenues Surge

The World Cup’s success flowed through to Fox One and Peacock, both of which enjoyed subscriber gains. And YouTube ad revenue surged past $11 billion in Q2, with AI gains kicking in.
00:29:52
PAYLAŞ
KAYDET
Parsing Peacock-YouTube; Why Paramount-WBD Will Likely Collapse

Parsing Peacock-YouTube; Why Paramount-WBD Will Likely Collapse

What are the risks and opportunities for NBCUniversal in the Peacock-YouTube Premium bundle launching in 2027? And why we believe the Paramount-WBD deal will likely collapse.
00:32:53
PAYLAŞ
KAYDET
Tubi is Firing on All Cylinders; YouTube Further Ups its Game

Tubi is Firing on All Cylinders; YouTube Further Ups its Game

Tubi’s latest engagement metrics and revenue suggest the streamer is firing on all cylinders. Meanwhile, YouTube is further upping its game, with a UI overhaul and new creator minimums.
00:31:07
PAYLAŞ
KAYDET
WBD’s Fundamentals Keep Sliding; Disney Emphasizes Streaming

WBD’s Fundamentals Keep Sliding; Disney Emphasizes Streaming

WBD’s Q2 earnings further illustrate the company’s declining fundamentals, casting more doubt on the Paramount deal closing. Meanwhile, Disney+’s value proposition expands.
00:33:09
PAYLAŞ
KAYDET
Interview: Antenna’s VP, Strategy on New Specialty SVOD Research

Interview: Antenna’s VP, Strategy on New Specialty SVOD Research

Antenna’s VP, Strategy, shares insights from new research on specialty SVOD services, showing robust growth, strong Amazon Channels dependence, and a couple of breakout successes.
00:31:38
PAYLAŞ
KAYDET
Feragatname: Bu sayfaya yerleştirilmiş podcast ve sanat eserleri, sahibinin mülkiyetinde olan ve Listen Notes, Inc.'e bağlı olmayan veya tarafından onaylanmayan insidethestream'e aittir.
PROMOTED
We’re selling some of our podcast-related domain names, including breaker.fm, Podcast.mov, and Listen.Host. Place your bid on eBay.
We’re selling some of our podcast-related domain names, including breaker.fm, Podcast.mov, and Listen.Host. Place your bid on eBay.
Bid on eBay

ÖNERİLER
Bu bölümü almak için API kullanın