Aaron Pott

Aaron Pott has spent decades making wine in Napa Valley and France, but some of his most important lessons came from learning when not to impose his own preferences on the vineyard. He joins John Boitnott to discuss how Burgundy and Bordeaux shaped his approach to terroir, why he built Pott Wine around a small organic mountain property, and what craftsmanship looks like when quality matters more than scale. Pott also explains why he took on the unlikely challenge of nonalcoholic wine and how innovation can demand a completely different kind of winemaking discipline.