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Take some time, whatever that time might be, whether it's a day, a week, two weeks, unplug, like completely unplug.
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You deserve it.
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You are worthy.
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Everything will still be where you put it, but just take some time to rest because health is wealth.
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I can't say it enough.
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That's Kelly Leonard, host of the Boost Podcast.
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I'm Claude Jennings, filling in today for Kelly Leonard because she's the guest, and this is the Boost Podcast.
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Welcome to the Boost Podcast, the podcast created to ignite your business and career potential.
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In each episode, host Kelly Leonard and her guests dive into one aspect of Kelly's Signature Boost framework, ensuring you get practical, actionable insights, tips, and takeaways to build your brand, optimize relationships, obtain more leads, secure thought leadership space, and tap into new markets.
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And now, here's Kelly Leonard.
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So, Kelly, every now and again you get to be the guest on your show.
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Welcome to the Boost Podcast.
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Yes, thank you for welcoming me back as a guest on the Boost Podcast, Claude, because I know you have very high standards, my friend.
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Right.
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I don't let anyone in the room.
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I don't let everybody in the room, but you but you uh you you get in.
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Uh so welcome back as a guest, but also um as the host, we had a little kind of spring break there.
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Uh and by the way, shout out to all the listeners because even though we were on spring break, so many people were checking out past episodes.
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Oh my gosh.
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The the the website, uh wherever you get your favorite podcast.
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And yeah, go back and listen to some of the episodes.
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The numbers of people listening to like past shows have been um, I think really rewarding because so many of the lessons that are in some of those episodes are evergreen.
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You can use them whatever.
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And if you're just finding the show, please go back, check out all those episodes.
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We keep keep them short intentionally, uh, because you don't have a lot of time to sit down and listen.
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And neither do we look, we don't have a whole lot of patience or time because it bite-size, you know, 15, 20 minutes, uh, you know, uh, and get that information.
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But Kelly, there's so much stuff we want to get to um with you today.
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Something that caught my eye that you're doing, uh you're going to New York uh pretty soon for this Goldman Sachs 10,000 Small Business uh situation.
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Explain what that is and your role with it and what's happening in New York.
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Yeah, so the Goldman Sachs 10,000 Small Businesses program is a program sponsored by Goldman Sachs, and I happen to serve as a business advisor inside of the program, and so it is a nationwide program that's really designed to support businesses, small business owners, entrepreneurs, and helping them to grow their business.
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So these are businesses typically at least two years of age, at least $75,000 in revenue, at least two employees.
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And so these are organizations that have sort of planted their flag, they've been doing the thing, they've been contributing to the national economy through job creation and revenue growth, and they want to take their businesses to the next level.
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And so we provide them with wraparound services through sort of gold standard, if you will, um training, consulting, business advisory services to really help them to realize additional growth, whether that looks like increased revenue and or creating more jobs in the marketplace.
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You know, one of the things I love about this, and we'll get right back to it as far as um what the New York situation is going to be, um, is the fact that, you know, when you're new to starting a business, one of the things for me when I did that was I was just shocked at how supportive the small business circle is.
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You know, when someone else has a business and that and so there was some skepticism with it with me, like, are they really trying to help or are they just trying to get some business from me?
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Like, what is it about the entrepreneurial uh uh spirit that when you're doing this, you see something in someone else they're trying to and you you really want to help?
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There's a lot of help out there from our uh entrepreneur uh community.
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Oh, absolutely.
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It is a community that in in its motivation is to help other businesses to really thrive.
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And I think so much of it goes back to sort of the the heart of the entrepreneur, knowing that so much of their success was because of someone either making an introduction or taking a chance on them, whether it be you know taking a chance by you know engaging them in their services or buying a product, something like that, whether it's family, neighbors, friends, or the larger community of strangers.
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But yeah, there is sort of this um this uh communal aspect of entrepreneurs where there is this desire to really help one another because you know it if I'm not winning, I want to make sure that someone else is winning.
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Like, what does it look like?
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You know, your win is my win, so we can all do this together.
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So all boats rise with the tide.
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Um, and and I will say that sadly that's not always the case in terms of folks just really opening up themselves.
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But I have found that especially now more than ever, there's a a larger number of people who are leaning into their vulnerability and their willingness to say, hey, I don't have this all together.
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And because of this, I want you to learn from my mistakes so that you can accelerate the time that it takes from you to get from zero to hero in in your work.
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Yeah, I think I heard it from someone who was a guest on the show, um, man, might have been a few seasons ago, a couple of years ago, that said it's not about competition, it's about momentum.
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Like we're not competing in one.
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Let's let's get the momentum going.
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You know, we we're all kind of you know in this uh together.
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So what's what's actually happening in New York with Goldman Sachs uh 10,000 Small Business?
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So it's a celebration, it's the culmination of two cohorts.
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So we'll have a graduation, so it'll be an opportunity for these folks to pitch their um their growth opportunity, their growth plan, and get some feedback.
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So they'll be in the room with hundreds of other entrepreneurs who are doing the exact same thing.
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And so it's an opportunity to just celebrate because the program itself is about a four-month program.
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And so, needless to say, there's a lot of sweat sweat equity that goes into the completion of these growth opportunities and growth plans, as well as, you know, a lot of folks, it it's not easy for an entrepreneur to step away from their business the way that they need to in order to go through this program.
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But it's really just this celebration of them working in their business, working on their business so that that then their business can go to the next to new heights.
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Well, 100%.
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And so before we uh move from this, what are some of the um major like kind of trends or common uh uh trends you see uh that kind of serves as a barrier for businesses to go to the next level uh uh um uh is as far as staying where they are, but then you know, they want to move, they want to move, but there are these barriers that maybe they don't see or they're scared to jump, they're scared to try it.
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What is like one or two common barriers?
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Yeah.
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One very common one is access to capital, because oftentimes in order to make money, you need money.
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And so whether it's buying a piece of equipment or increasing your, you know, the number of folks on your team, um, you know, they need that additional access to capital in order to take their business to the next level.
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So that can sometimes be a barrier.
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Sometimes they get in their own way, like they are there, or like no one can do it like they can.
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And so oftentimes they're very insular in terms of not wanting to delegate more of what they're doing.
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And so they hit this cap because, of course, you there's you can't reproduce more than 24 hours a day.
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For as great as AI is, and AI is great, it can't give us more than the 24 hours that we have.
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And so oftentimes we're getting you know, folks are getting in their own way in that they're not delegating tasks that can be done, certainly done differently than what they perhaps would do them.
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But you know, oh, no one can do it like I can do it.
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And so because of it, they're getting in their own ways and then they're capping themselves because of capacity.
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Um, so yeah, so those are if I had to name two things, um, it's yeah, the access to capital and their ability to scale.
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Again, I wish I could remember the name of the guests, but you guys talked about this where someone, yeah, well, they can't do it the way that I can do it.
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Yeah, you know what?
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And you know what?
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You're 100% right.
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They can't do it as well as you can do it.
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But right now, you're needed to do something else, and you've got to get someone else who can do it.
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Even though it's not as good as you can, that's fine, but they need to do it so you can do something else and focus on growing that business.
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And so I want to move to the Montgomery County uh Black Collective.
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Now, I will say this though.
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When we talk about you know, small business, um, that's just you know, the definition of it is totally based on how many employees you have.
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Okay, so if you lost your own company and your own business, there's nothing small about your business, uh, it's it's a big business to me.
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And it's a big business to Kelly, and it should be a big business to business to you.
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It's not your little thing on the side of your little no, it's not it's nothing little or small about it.
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It's just by definition, if you have less than, I guess what is it, like five or five hundred employees or something like that.
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It depends you know what it's interesting, it depends on the industry, actually.
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And the federal government decides the small business administration decides what the definition is.
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So yeah.
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If you're out there doing your thing industry.
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Yeah, if you're out there doing your thing and nothing small about it, okay?
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Amen.
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If it's big to you, then it's if it's big to you, it's big to me.
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If you like it, I love it.
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If you like it, I I love it.
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All right, so Montgomery County Black Collective.
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Talk a little bit about that.
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Yeah, yeah.
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So, oh my goodness, great organization, nonprofit based here in Montgomery County, Maryland.
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I happen to serve on the board of the Black Collective, so naturally I'm biased, but we do a lot to support typically historically marginalized, largely black and brown um businesses, so entrepreneurs who are either just getting there, so they're they're not quite as mature or as seasoned as the businesses that are coming through the um Goldman Sachs 10,000 Small Businesses programs.
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So these are typically startup or even pre-startu people who have an idea about a business, which is really, we see an increase there largely because of all of the federal cuts and how we have been impacted in terms of our demographic here in Montgomery and surrounding counties throughout the DC metro area.
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But so many people are because of their downsizing, are deciding, hey, let me hang my shingle.
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And so our resources through the Montgomery County Black Collective are a great way to sort of test your idea.
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And if your idea is something that it that can be um, you know, constructed in a in a business, if it can be operationalized, and it's like, okay, well, now let's provide you with some wraparound services to help you to start, grow, and sustain your business as well.
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Yeah, and and so part of that uh I assume is um meeting, I don't know whether it's quarterly, monthly, weekly, like what's what's what's the situation like just kind of tangibly for the uh Montgomery County Black Collective?
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Yeah, and so it varies.
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So we do have a program called the Amber Program.
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So twice um year there's a cohort of small business owners that go through the Amber program.
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So it is a multi-month program as well, where these um scholars or entrepreneurs are going through this cohort together to get information around, you know, accounting, operations, their legal structure, certifications, all these things that are needed in order for them to develop their um their business plan.
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And so um, so it's a very similar program to the Goldman Sachs 10,000 Small Businesses program.
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It's just done at a hyper-local level and for more micro businesses, typically.
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Great.
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And then we're gonna make sure we put links in for the Goldman Sachs 10,000 and the Montgomery County Black Collective in um the show notes.
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But um so summer's coming up.
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We got to talk about this.
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And you know, if you work a regular nine to five and things like that, it's easy to put some leave in, go on vacation, get a chance to breathe.
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But the entrepreneur and the business owner doesn't really have that luxury.
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Like you feel like you're always on the clock.
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Like you give up your nine to five to work 24 hours, essentially is what is what you is what you do.
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Um, but that time to get away, if you can find it, and um, and as business owners, we can find what we want to find.
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Um but if you can find it, it's really, really important.
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Talk a little bit about that uh summer and enjoying life and family balance for the entrepreneur.
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Yeah, absolutely.
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But you know what, okay, so one other thing though, too, there are plenty of folks who are using PTO, they've got full-time jobs using PTO, but they're still on the clock even when they go on vacation because they feel like they can't tap out either.
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And so, so yeah, so it is a delicate balance in terms of just so much of it revolves around planning, right?
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You know that summer's coming up, and so it's like, okay, how much time?
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I'm a big believer in, you know, you've got to give yourself some time to sort of refresh, regroup, reframe, just just give yourself that sabbatical, if you will, whether it's a summer sabbatical or just some time, because you know, health is wealth, right?
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We hear it all the time.
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And so if we are not taking care of our temple, it becomes really difficult for us to come up with the next big idea.
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It becomes really difficult for us to have the patience that we need in order to support our teams or our clients or our partners.
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And so, you know, I think so much of it is is revolves around planning and building beyond yourself.
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So I alluded to a moment ago in terms of, you know, capacity building and building beyond the entrepreneur and really identifying, well, what are those tasks?
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What are those operational aspects of my business that I can delegate to someone else so that I'm not holding the bag entirely?
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And so I think that's a really critical part of this equation as well, is it's like, well, what are those aspects of my business that I can outsource to someone else so that I can find times to just unplug?
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And that's another reason why it's also, you know, it's I mean, this is kind of a side note, why you never stop marketing also because if, you know, your marketing effort ceases when you're on vacation, then it's like, okay, well, then that's two, three, maybe four weeks that there the general pop population, your ideal buyer, is not seeing your message and they just sort of forget about you.
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And so that whole notion of always be selling.
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So how are you creating systems and structures and building capacity building so that there is this constant flow of business that's happening even in your absence?
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Yeah, one of the best things I'd uh have done, I brought on uh four additional engineers and three additional editors uh to my media company, and it's meant the world to me.
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However, I still find myself, you know, kind of sneaking away sometimes to do some work on vacation.
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But I want to ask you this.
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So uh uh uh let's do a quick segment called Good Claude, Bad Claude.
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Okay, so you never even know whether it's good Claude or whether it's bad Claude.
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Um so um there are times like we'll get away on vacation, we'll go to the beach, and I will have some editing that I've got to do.
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Or like even recently, we we did a quick spring break trip.
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We just went down to Williamsburg, Virginia.
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Um, and and uh there's some editing editing I have to do, but I'll I will do it around there's always quick jobs, and I'll do it um in the morning while my family asleep.
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I'll just kind of sneak out, whether I'm in a corner of the hotel room or with the Airbnb, or I'm out in the lobby, I'll bring my headphones, I don't wake anybody up.
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It's it could be five in the morning, but I'll knock it out and it doesn't hurt the vacation, but I'm still up working.
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Is that good, Claude, or bad Claude?
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Oh, I feel like if you ask him and you know what it is.
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I think for purposes of your respite, it's bad, Claude.
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Okay.
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For your family, because you're not interrupting the family time, it's good, Claude.
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So it's a mix.
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So it's a mix.
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Okay, okay, all right, all right.
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Crazy mixed up, Claude.
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Yeah, crazy mixed up, Claude, which is which is actually the story of my life, to be honest with you.
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Okay, so uh on on vacation on vacation, um, I have this um this habit.
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Not even this habit, I just don't do it.
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Like, I don't give clients notice that I'm not available on these dates for anything.
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Here are people you can reach out to if you have any immediate needs.
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Now I will reach out to my team and say, hey, if something comes up, I'll forward it to you.
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You know, that's fine.
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But I don't let clients know.
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Like, service, get everything in before this date because I won't be available for a week.
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Is that good, Claude or bad Claude?
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Wait, so you don't tell them that you won't be available and then you just I don't.
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Well, I'll I'll put this away.
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Clients that seem to be especially needy, I will.
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Like, hey, don't forget I'm gonna be out of town, so we need to get some, but like my regular ones who I know I can kind of farm off to some of the um contractors that I have.
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I want to- Even that feels contrary though, because okay, if they're real needy and you're letting them know, don't forget I'm gonna be gone.
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I feel like they might see that as an opportunity.
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Well, snap, let me hurry up and get all my needs met for, and now you're like you're being going into your vacation with stuff, and then it's like, okay, was I able to check, check, check, check, check all the things off of my needy client's list?
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And if you haven't, then you're coming into the vacation burdened by the needy client.
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Like I'm a big believer in I put an out in out of office indicator, I actually put it in my signature block the week before I leave in like bold red, please note that I will be out of town so that you know, if you're reading the signature block, you know that I'm gonna be out of town.
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So here's your forewarning.
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And then it's an out of office message.
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And part of the message is unless it's like, unless it's something like super urgent, first of all, I'm not saving lives.
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I mean, yes, I value our clients, and no one is going to like lose a life if I'm not available to answer their call right away.
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So yeah, I will say this.
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Oftentimes when we're recording the show, um, my wife is around, she hears the content, you know, she loves the show.
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Uh, right now I'm looking at her as we're recording, she's taking notes, and so I'm pretty sure she's gonna bring this up for some of our vacation coming up.
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Like, well, don't forget Kelly said that you need to don't get up and because she's been saying this and I just I don't listen because oh, the business, I gotta make sure that it's I gotta make sure, I gotta make sure.
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Okay, well, no, you're right.
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No, absolutely.
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Okay.
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Well, that's that's bit Sierra then.
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Yeah, that's good.
00:19:24.720 --> 00:19:25.359
That's good Sierra.
00:19:25.359 --> 00:19:30.240
So we got we've got two bad claws and one um good Sierra.
00:19:30.240 --> 00:19:32.480
So Kelly, you've been a wonderful guest to the show.
00:19:32.480 --> 00:19:35.759
You've got to come back at some point so we can get you back on.
00:19:35.759 --> 00:19:49.440
But um, if there's one thing you would um hope that your listeners and entrepreneurs and uh that that are connected to Boost uh would do for themselves and their business this summer, or what is it that you hope for them?
00:19:49.839 --> 00:19:50.960
That they would rest.
00:19:50.960 --> 00:19:59.120
Take a take some time, whatever that time might be, whether it's a day, a week, two weeks, unplug, like completely unplug.
00:19:59.120 --> 00:20:00.400
You deserve it.
00:20:00.400 --> 00:20:01.759
You are worthy.
00:20:01.759 --> 00:20:09.039
Everything will still be where you put it, but just take some time to rest because I, yeah, health is wealth.
00:20:09.039 --> 00:20:10.160
I can't say it enough.
00:20:10.160 --> 00:20:13.039
Um, but yeah, just take care of their temple and get some rest.
00:20:13.440 --> 00:20:15.680
Kelly Leonard, thank you so much for joining the Boost Podcast.
00:20:15.920 --> 00:20:16.960
Thank you, sir.
00:20:17.839 --> 00:20:20.799
Thank you for tuning in to the Boost Podcast.
00:20:20.799 --> 00:20:26.400
If you enjoyed this episode, please like and rate the show and share it with a friend.
00:20:26.400 --> 00:20:30.559
Also, don't forget to subscribe wherever you listen to podcasts.
00:20:30.559 --> 00:20:38.640
Every other week, we'll empower you with practical, actionable insights, tips, and takeaways to boost your success.
00:00:48.560 --> 00:00:55.600
Take some time, whatever that time might be, whether it's a day, a week, two weeks, unplug, like completely unplug.
00:00:55.600 --> 00:00:56.800
You deserve it.
00:00:56.800 --> 00:00:58.079
You are worthy.
00:00:58.079 --> 00:01:04.000
Everything will still be where you put it, but just take some time to rest because health is wealth.
00:01:04.000 --> 00:01:05.040
I can't say it enough.
00:01:05.280 --> 00:01:08.000
That's Kelly Leonard, host of the Boost Podcast.
00:01:08.000 --> 00:01:15.359
I'm Claude Jennings, filling in today for Kelly Leonard because she's the guest, and this is the Boost Podcast.
00:01:18.960 --> 00:01:25.280
Welcome to the Boost Podcast, the podcast created to ignite your business and career potential.
00:01:25.280 --> 00:01:46.719
In each episode, host Kelly Leonard and her guests dive into one aspect of Kelly's Signature Boost framework, ensuring you get practical, actionable insights, tips, and takeaways to build your brand, optimize relationships, obtain more leads, secure thought leadership space, and tap into new markets.
00:01:46.719 --> 00:01:49.359
And now, here's Kelly Leonard.
00:01:49.680 --> 00:01:53.840
So, Kelly, every now and again you get to be the guest on your show.
00:01:53.840 --> 00:01:55.520
Welcome to the Boost Podcast.
00:01:55.759 --> 00:02:03.039
Yes, thank you for welcoming me back as a guest on the Boost Podcast, Claude, because I know you have very high standards, my friend.
00:02:03.039 --> 00:02:03.599
Right.
00:02:04.479 --> 00:02:05.680
I don't let anyone in the room.
00:02:05.680 --> 00:02:09.759
I don't let everybody in the room, but you but you uh you you get in.
00:02:09.759 --> 00:02:15.360
Uh so welcome back as a guest, but also um as the host, we had a little kind of spring break there.
00:02:15.360 --> 00:02:21.599
Uh and by the way, shout out to all the listeners because even though we were on spring break, so many people were checking out past episodes.
00:02:21.840 --> 00:02:22.479
Oh my gosh.
00:02:23.120 --> 00:02:26.879
The the the website, uh wherever you get your favorite podcast.
00:02:26.879 --> 00:02:29.120
And yeah, go back and listen to some of the episodes.
00:02:29.120 --> 00:02:38.800
The numbers of people listening to like past shows have been um, I think really rewarding because so many of the lessons that are in some of those episodes are evergreen.
00:02:38.800 --> 00:02:39.840
You can use them whatever.
00:02:39.840 --> 00:02:44.080
And if you're just finding the show, please go back, check out all those episodes.
00:02:44.080 --> 00:02:49.680
We keep keep them short intentionally, uh, because you don't have a lot of time to sit down and listen.
00:02:49.680 --> 00:02:58.400
And neither do we look, we don't have a whole lot of patience or time because it bite-size, you know, 15, 20 minutes, uh, you know, uh, and get that information.
00:02:58.400 --> 00:03:01.920
But Kelly, there's so much stuff we want to get to um with you today.
00:03:01.920 --> 00:03:10.560
Something that caught my eye that you're doing, uh you're going to New York uh pretty soon for this Goldman Sachs 10,000 Small Business uh situation.
00:03:10.560 --> 00:03:13.600
Explain what that is and your role with it and what's happening in New York.
00:03:14.000 --> 00:03:36.960
Yeah, so the Goldman Sachs 10,000 Small Businesses program is a program sponsored by Goldman Sachs, and I happen to serve as a business advisor inside of the program, and so it is a nationwide program that's really designed to support businesses, small business owners, entrepreneurs, and helping them to grow their business.
00:03:36.960 --> 00:03:45.439
So these are businesses typically at least two years of age, at least $75,000 in revenue, at least two employees.
00:03:45.439 --> 00:04:00.080
And so these are organizations that have sort of planted their flag, they've been doing the thing, they've been contributing to the national economy through job creation and revenue growth, and they want to take their businesses to the next level.
00:04:00.080 --> 00:04:18.719
And so we provide them with wraparound services through sort of gold standard, if you will, um training, consulting, business advisory services to really help them to realize additional growth, whether that looks like increased revenue and or creating more jobs in the marketplace.
00:04:19.040 --> 00:04:36.159
You know, one of the things I love about this, and we'll get right back to it as far as um what the New York situation is going to be, um, is the fact that, you know, when you're new to starting a business, one of the things for me when I did that was I was just shocked at how supportive the small business circle is.
00:04:36.159 --> 00:04:44.399
You know, when someone else has a business and that and so there was some skepticism with it with me, like, are they really trying to help or are they just trying to get some business from me?
00:04:44.399 --> 00:04:53.199
Like, what is it about the entrepreneurial uh uh spirit that when you're doing this, you see something in someone else they're trying to and you you really want to help?
00:04:53.199 --> 00:04:56.959
There's a lot of help out there from our uh entrepreneur uh community.
00:04:57.279 --> 00:04:58.159
Oh, absolutely.
00:04:58.159 --> 00:05:04.319
It is a community that in in its motivation is to help other businesses to really thrive.
00:05:04.319 --> 00:05:28.639
And I think so much of it goes back to sort of the the heart of the entrepreneur, knowing that so much of their success was because of someone either making an introduction or taking a chance on them, whether it be you know taking a chance by you know engaging them in their services or buying a product, something like that, whether it's family, neighbors, friends, or the larger community of strangers.
00:05:28.639 --> 00:05:42.720
But yeah, there is sort of this um this uh communal aspect of entrepreneurs where there is this desire to really help one another because you know it if I'm not winning, I want to make sure that someone else is winning.
00:05:42.720 --> 00:05:43.840
Like, what does it look like?
00:05:43.840 --> 00:05:47.360
You know, your win is my win, so we can all do this together.
00:05:47.360 --> 00:05:50.000
So all boats rise with the tide.
00:05:50.000 --> 00:05:57.199
Um, and and I will say that sadly that's not always the case in terms of folks just really opening up themselves.
00:05:57.199 --> 00:06:07.439
But I have found that especially now more than ever, there's a a larger number of people who are leaning into their vulnerability and their willingness to say, hey, I don't have this all together.
00:06:07.439 --> 00:06:16.639
And because of this, I want you to learn from my mistakes so that you can accelerate the time that it takes from you to get from zero to hero in in your work.
00:06:17.040 --> 00:06:25.680
Yeah, I think I heard it from someone who was a guest on the show, um, man, might have been a few seasons ago, a couple of years ago, that said it's not about competition, it's about momentum.
00:06:25.680 --> 00:06:26.960
Like we're not competing in one.
00:06:26.960 --> 00:06:28.639
Let's let's get the momentum going.
00:06:28.639 --> 00:06:31.280
You know, we we're all kind of you know in this uh together.
00:06:31.280 --> 00:06:35.680
So what's what's actually happening in New York with Goldman Sachs uh 10,000 Small Business?
00:06:36.000 --> 00:06:40.000
So it's a celebration, it's the culmination of two cohorts.
00:06:40.000 --> 00:06:50.160
So we'll have a graduation, so it'll be an opportunity for these folks to pitch their um their growth opportunity, their growth plan, and get some feedback.
00:06:50.160 --> 00:06:56.960
So they'll be in the room with hundreds of other entrepreneurs who are doing the exact same thing.
00:06:56.960 --> 00:07:02.240
And so it's an opportunity to just celebrate because the program itself is about a four-month program.
00:07:02.240 --> 00:07:21.280
And so, needless to say, there's a lot of sweat sweat equity that goes into the completion of these growth opportunities and growth plans, as well as, you know, a lot of folks, it it's not easy for an entrepreneur to step away from their business the way that they need to in order to go through this program.
00:07:21.280 --> 00:07:31.280
But it's really just this celebration of them working in their business, working on their business so that that then their business can go to the next to new heights.
00:07:31.600 --> 00:07:32.319
Well, 100%.
00:07:32.319 --> 00:07:55.600
And so before we uh move from this, what are some of the um major like kind of trends or common uh uh trends you see uh that kind of serves as a barrier for businesses to go to the next level uh uh um uh is as far as staying where they are, but then you know, they want to move, they want to move, but there are these barriers that maybe they don't see or they're scared to jump, they're scared to try it.
00:07:55.600 --> 00:07:57.759
What is like one or two common barriers?
00:07:57.759 --> 00:07:57.920
Yeah.
00:07:59.439 --> 00:08:04.720
One very common one is access to capital, because oftentimes in order to make money, you need money.
00:08:04.720 --> 00:08:16.800
And so whether it's buying a piece of equipment or increasing your, you know, the number of folks on your team, um, you know, they need that additional access to capital in order to take their business to the next level.
00:08:16.800 --> 00:08:19.280
So that can sometimes be a barrier.
00:08:19.280 --> 00:08:25.120
Sometimes they get in their own way, like they are there, or like no one can do it like they can.
00:08:25.120 --> 00:08:31.759
And so oftentimes they're very insular in terms of not wanting to delegate more of what they're doing.
00:08:31.759 --> 00:08:38.079
And so they hit this cap because, of course, you there's you can't reproduce more than 24 hours a day.
00:08:38.079 --> 00:08:43.919
For as great as AI is, and AI is great, it can't give us more than the 24 hours that we have.
00:08:43.919 --> 00:08:54.559
And so oftentimes we're getting you know, folks are getting in their own way in that they're not delegating tasks that can be done, certainly done differently than what they perhaps would do them.
00:08:54.559 --> 00:08:57.039
But you know, oh, no one can do it like I can do it.
00:08:57.039 --> 00:09:02.240
And so because of it, they're getting in their own ways and then they're capping themselves because of capacity.
00:09:02.240 --> 00:09:09.439
Um, so yeah, so those are if I had to name two things, um, it's yeah, the access to capital and their ability to scale.
00:09:09.759 --> 00:09:16.799
Again, I wish I could remember the name of the guests, but you guys talked about this where someone, yeah, well, they can't do it the way that I can do it.
00:09:16.799 --> 00:09:17.679
Yeah, you know what?
00:09:17.679 --> 00:09:18.559
And you know what?
00:09:18.559 --> 00:09:19.519
You're 100% right.
00:09:19.519 --> 00:09:21.200
They can't do it as well as you can do it.
00:09:21.200 --> 00:09:26.240
But right now, you're needed to do something else, and you've got to get someone else who can do it.
00:09:26.240 --> 00:09:33.200
Even though it's not as good as you can, that's fine, but they need to do it so you can do something else and focus on growing that business.
00:09:33.200 --> 00:09:36.320
And so I want to move to the Montgomery County uh Black Collective.
00:09:36.320 --> 00:09:37.519
Now, I will say this though.
00:09:37.519 --> 00:09:45.120
When we talk about you know, small business, um, that's just you know, the definition of it is totally based on how many employees you have.
00:09:45.120 --> 00:09:51.360
Okay, so if you lost your own company and your own business, there's nothing small about your business, uh, it's it's a big business to me.
00:09:51.360 --> 00:09:54.960
And it's a big business to Kelly, and it should be a big business to business to you.
00:09:54.960 --> 00:09:59.519
It's not your little thing on the side of your little no, it's not it's nothing little or small about it.
00:09:59.519 --> 00:10:03.600
It's just by definition, if you have less than, I guess what is it, like five or five hundred employees or something like that.
00:10:03.759 --> 00:10:06.960
It depends you know what it's interesting, it depends on the industry, actually.
00:10:06.960 --> 00:10:11.759
And the federal government decides the small business administration decides what the definition is.
00:10:11.919 --> 00:10:12.960
So yeah.
00:10:13.360 --> 00:10:15.200
If you're out there doing your thing industry.
00:10:15.440 --> 00:10:17.680
Yeah, if you're out there doing your thing and nothing small about it, okay?
00:10:17.680 --> 00:10:18.240
Amen.
00:10:18.240 --> 00:10:23.120
If it's big to you, then it's if it's big to you, it's big to me.
00:10:23.120 --> 00:10:24.399
If you like it, I love it.
00:10:24.399 --> 00:10:26.240
If you like it, I I love it.
00:10:26.240 --> 00:10:28.480
All right, so Montgomery County Black Collective.
00:10:28.480 --> 00:10:29.519
Talk a little bit about that.
00:10:29.759 --> 00:10:30.399
Yeah, yeah.
00:10:30.399 --> 00:10:35.840
So, oh my goodness, great organization, nonprofit based here in Montgomery County, Maryland.
00:10:35.840 --> 00:10:57.360
I happen to serve on the board of the Black Collective, so naturally I'm biased, but we do a lot to support typically historically marginalized, largely black and brown um businesses, so entrepreneurs who are either just getting there, so they're they're not quite as mature or as seasoned as the businesses that are coming through the um Goldman Sachs 10,000 Small Businesses programs.
00:10:57.360 --> 00:11:15.600
So these are typically startup or even pre-startu people who have an idea about a business, which is really, we see an increase there largely because of all of the federal cuts and how we have been impacted in terms of our demographic here in Montgomery and surrounding counties throughout the DC metro area.
00:11:15.600 --> 00:11:20.960
But so many people are because of their downsizing, are deciding, hey, let me hang my shingle.
00:11:20.960 --> 00:11:27.360
And so our resources through the Montgomery County Black Collective are a great way to sort of test your idea.
00:11:27.360 --> 00:11:43.039
And if your idea is something that it that can be um, you know, constructed in a in a business, if it can be operationalized, and it's like, okay, well, now let's provide you with some wraparound services to help you to start, grow, and sustain your business as well.
00:11:43.360 --> 00:11:56.080
Yeah, and and so part of that uh I assume is um meeting, I don't know whether it's quarterly, monthly, weekly, like what's what's what's the situation like just kind of tangibly for the uh Montgomery County Black Collective?
00:11:56.320 --> 00:11:57.440
Yeah, and so it varies.
00:11:57.440 --> 00:11:59.680
So we do have a program called the Amber Program.
00:11:59.680 --> 00:12:05.840
So twice um year there's a cohort of small business owners that go through the Amber program.
00:12:05.840 --> 00:12:26.240
So it is a multi-month program as well, where these um scholars or entrepreneurs are going through this cohort together to get information around, you know, accounting, operations, their legal structure, certifications, all these things that are needed in order for them to develop their um their business plan.
00:12:26.240 --> 00:12:31.680
And so um, so it's a very similar program to the Goldman Sachs 10,000 Small Businesses program.
00:12:31.680 --> 00:12:37.360
It's just done at a hyper-local level and for more micro businesses, typically.
00:12:37.680 --> 00:12:37.840
Great.
00:12:37.840 --> 00:12:44.639
And then we're gonna make sure we put links in for the Goldman Sachs 10,000 and the Montgomery County Black Collective in um the show notes.
00:12:44.639 --> 00:12:47.039
But um so summer's coming up.
00:12:47.039 --> 00:12:48.320
We got to talk about this.
00:12:48.320 --> 00:12:55.759
And you know, if you work a regular nine to five and things like that, it's easy to put some leave in, go on vacation, get a chance to breathe.
00:12:55.759 --> 00:13:00.399
But the entrepreneur and the business owner doesn't really have that luxury.
00:13:00.399 --> 00:13:02.639
Like you feel like you're always on the clock.
00:13:02.639 --> 00:13:08.960
Like you give up your nine to five to work 24 hours, essentially is what is what you is what you do.
00:13:08.960 --> 00:13:16.480
Um, but that time to get away, if you can find it, and um, and as business owners, we can find what we want to find.
00:13:16.480 --> 00:13:19.360
Um but if you can find it, it's really, really important.
00:13:19.360 --> 00:13:25.840
Talk a little bit about that uh summer and enjoying life and family balance for the entrepreneur.
00:13:26.159 --> 00:13:26.879
Yeah, absolutely.
00:13:26.879 --> 00:13:38.720
But you know what, okay, so one other thing though, too, there are plenty of folks who are using PTO, they've got full-time jobs using PTO, but they're still on the clock even when they go on vacation because they feel like they can't tap out either.
00:13:38.720 --> 00:13:45.039
And so, so yeah, so it is a delicate balance in terms of just so much of it revolves around planning, right?
00:13:45.039 --> 00:13:48.960
You know that summer's coming up, and so it's like, okay, how much time?
00:13:48.960 --> 00:14:05.840
I'm a big believer in, you know, you've got to give yourself some time to sort of refresh, regroup, reframe, just just give yourself that sabbatical, if you will, whether it's a summer sabbatical or just some time, because you know, health is wealth, right?
00:14:05.840 --> 00:14:07.440
We hear it all the time.
00:14:07.440 --> 00:14:14.399
And so if we are not taking care of our temple, it becomes really difficult for us to come up with the next big idea.
00:14:14.399 --> 00:14:21.840
It becomes really difficult for us to have the patience that we need in order to support our teams or our clients or our partners.
00:14:21.840 --> 00:14:28.000
And so, you know, I think so much of it is is revolves around planning and building beyond yourself.
00:14:28.000 --> 00:14:36.320
So I alluded to a moment ago in terms of, you know, capacity building and building beyond the entrepreneur and really identifying, well, what are those tasks?
00:14:36.320 --> 00:14:43.039
What are those operational aspects of my business that I can delegate to someone else so that I'm not holding the bag entirely?
00:14:43.039 --> 00:14:56.320
And so I think that's a really critical part of this equation as well, is it's like, well, what are those aspects of my business that I can outsource to someone else so that I can find times to just unplug?
00:14:56.320 --> 00:15:17.200
And that's another reason why it's also, you know, it's I mean, this is kind of a side note, why you never stop marketing also because if, you know, your marketing effort ceases when you're on vacation, then it's like, okay, well, then that's two, three, maybe four weeks that there the general pop population, your ideal buyer, is not seeing your message and they just sort of forget about you.
00:15:17.200 --> 00:15:19.759
And so that whole notion of always be selling.
00:15:19.759 --> 00:15:29.519
So how are you creating systems and structures and building capacity building so that there is this constant flow of business that's happening even in your absence?
00:15:29.840 --> 00:15:41.919
Yeah, one of the best things I'd uh have done, I brought on uh four additional engineers and three additional editors uh to my media company, and it's meant the world to me.
00:15:41.919 --> 00:15:46.399
However, I still find myself, you know, kind of sneaking away sometimes to do some work on vacation.
00:15:46.399 --> 00:15:47.440
But I want to ask you this.
00:15:47.440 --> 00:15:52.080
So uh uh uh let's do a quick segment called Good Claude, Bad Claude.
00:15:52.080 --> 00:15:54.879
Okay, so you never even know whether it's good Claude or whether it's bad Claude.
00:15:54.879 --> 00:16:02.560
Um so um there are times like we'll get away on vacation, we'll go to the beach, and I will have some editing that I've got to do.
00:16:02.560 --> 00:16:05.440
Or like even recently, we we did a quick spring break trip.
00:16:05.440 --> 00:16:07.600
We just went down to Williamsburg, Virginia.
00:16:07.600 --> 00:16:19.600
Um, and and uh there's some editing editing I have to do, but I'll I will do it around there's always quick jobs, and I'll do it um in the morning while my family asleep.
00:16:19.600 --> 00:16:27.600
I'll just kind of sneak out, whether I'm in a corner of the hotel room or with the Airbnb, or I'm out in the lobby, I'll bring my headphones, I don't wake anybody up.
00:16:27.600 --> 00:16:33.360
It's it could be five in the morning, but I'll knock it out and it doesn't hurt the vacation, but I'm still up working.
00:16:33.360 --> 00:16:35.680
Is that good, Claude, or bad Claude?
00:16:36.000 --> 00:16:39.279
Oh, I feel like if you ask him and you know what it is.
00:16:39.279 --> 00:16:43.279
I think for purposes of your respite, it's bad, Claude.
00:16:43.279 --> 00:16:43.519
Okay.
00:16:43.519 --> 00:16:48.159
For your family, because you're not interrupting the family time, it's good, Claude.
00:16:48.159 --> 00:16:49.840
So it's a mix.
00:16:50.159 --> 00:16:51.120
So it's a mix.
00:16:51.120 --> 00:16:52.639
Okay, okay, all right, all right.
00:16:53.039 --> 00:16:54.159
Crazy mixed up, Claude.
00:16:54.320 --> 00:16:58.639
Yeah, crazy mixed up, Claude, which is which is actually the story of my life, to be honest with you.
00:16:58.639 --> 00:17:05.440
Okay, so uh on on vacation on vacation, um, I have this um this habit.
00:17:05.440 --> 00:17:07.279
Not even this habit, I just don't do it.
00:17:07.279 --> 00:17:13.759
Like, I don't give clients notice that I'm not available on these dates for anything.
00:17:13.759 --> 00:17:16.799
Here are people you can reach out to if you have any immediate needs.
00:17:16.799 --> 00:17:20.399
Now I will reach out to my team and say, hey, if something comes up, I'll forward it to you.
00:17:20.399 --> 00:17:21.279
You know, that's fine.
00:17:21.279 --> 00:17:23.039
But I don't let clients know.
00:17:23.039 --> 00:17:28.319
Like, service, get everything in before this date because I won't be available for a week.
00:17:28.319 --> 00:17:30.000
Is that good, Claude or bad Claude?
00:17:30.240 --> 00:17:34.159
Wait, so you don't tell them that you won't be available and then you just I don't.
00:17:35.680 --> 00:17:37.039
Well, I'll I'll put this away.
00:17:37.039 --> 00:17:39.680
Clients that seem to be especially needy, I will.
00:17:39.680 --> 00:17:48.480
Like, hey, don't forget I'm gonna be out of town, so we need to get some, but like my regular ones who I know I can kind of farm off to some of the um contractors that I have.
00:17:48.639 --> 00:17:54.880
I want to- Even that feels contrary though, because okay, if they're real needy and you're letting them know, don't forget I'm gonna be gone.
00:17:54.880 --> 00:17:57.039
I feel like they might see that as an opportunity.
00:17:57.039 --> 00:18:10.400
Well, snap, let me hurry up and get all my needs met for, and now you're like you're being going into your vacation with stuff, and then it's like, okay, was I able to check, check, check, check, check all the things off of my needy client's list?
00:18:10.400 --> 00:18:15.200
And if you haven't, then you're coming into the vacation burdened by the needy client.
00:18:15.200 --> 00:18:32.480
Like I'm a big believer in I put an out in out of office indicator, I actually put it in my signature block the week before I leave in like bold red, please note that I will be out of town so that you know, if you're reading the signature block, you know that I'm gonna be out of town.
00:18:32.480 --> 00:18:33.680
So here's your forewarning.
00:18:33.680 --> 00:18:36.559
And then it's an out of office message.
00:18:36.559 --> 00:18:43.519
And part of the message is unless it's like, unless it's something like super urgent, first of all, I'm not saving lives.
00:18:43.519 --> 00:18:54.400
I mean, yes, I value our clients, and no one is going to like lose a life if I'm not available to answer their call right away.
00:18:54.640 --> 00:18:56.160
So yeah, I will say this.
00:18:56.160 --> 00:19:02.480
Oftentimes when we're recording the show, um, my wife is around, she hears the content, you know, she loves the show.
00:19:02.480 --> 00:19:09.759
Uh, right now I'm looking at her as we're recording, she's taking notes, and so I'm pretty sure she's gonna bring this up for some of our vacation coming up.
00:19:09.759 --> 00:19:19.120
Like, well, don't forget Kelly said that you need to don't get up and because she's been saying this and I just I don't listen because oh, the business, I gotta make sure that it's I gotta make sure, I gotta make sure.
00:19:19.120 --> 00:19:20.880
Okay, well, no, you're right.
00:19:20.880 --> 00:19:21.599
No, absolutely.
00:19:21.599 --> 00:19:21.839
Okay.
00:19:22.079 --> 00:19:23.759
Well, that's that's bit Sierra then.
00:19:23.759 --> 00:19:24.319
Yeah, that's good.
00:19:24.720 --> 00:19:25.359
That's good Sierra.
00:19:25.359 --> 00:19:30.240
So we got we've got two bad claws and one um good Sierra.
00:19:30.240 --> 00:19:32.480
So Kelly, you've been a wonderful guest to the show.
00:19:32.480 --> 00:19:35.759
You've got to come back at some point so we can get you back on.
00:19:35.759 --> 00:19:49.440
But um, if there's one thing you would um hope that your listeners and entrepreneurs and uh that that are connected to Boost uh would do for themselves and their business this summer, or what is it that you hope for them?
00:19:49.839 --> 00:19:50.960
That they would rest.
00:19:50.960 --> 00:19:59.120
Take a take some time, whatever that time might be, whether it's a day, a week, two weeks, unplug, like completely unplug.
00:19:59.120 --> 00:20:00.400
You deserve it.
00:20:00.400 --> 00:20:01.759
You are worthy.
00:20:01.759 --> 00:20:09.039
Everything will still be where you put it, but just take some time to rest because I, yeah, health is wealth.
00:20:09.039 --> 00:20:10.160
I can't say it enough.
00:20:10.160 --> 00:20:13.039
Um, but yeah, just take care of their temple and get some rest.
00:20:13.440 --> 00:20:15.680
Kelly Leonard, thank you so much for joining the Boost Podcast.
00:20:15.920 --> 00:20:16.960
Thank you, sir.
00:20:17.839 --> 00:20:20.799
Thank you for tuning in to the Boost Podcast.
00:20:20.799 --> 00:20:26.400
If you enjoyed this episode, please like and rate the show and share it with a friend.
00:20:26.400 --> 00:20:30.559
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00:20:30.559 --> 00:20:38.640
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