# Som Seif

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E47: Wealth Innovations with Som Seif

On this episode of The Unlimited Podcast, Brian welcomes Som Seif, a trailblazer in the Canadian wealth management space and the founder of Purpose Unlimited. Som's career is marked by a series of innovative milestones, from launching one of Canada's first ETF companies, to co-founding Wealthsimple…

Som Seif: Debunking Private Markets - Opportunities and Myths

In this episode Som Seif, CEO of Purpose Investments, joins us to challenge common misconceptions about private markets. First, we discuss the current state of markets. Seif explains why private assets—private equity, private credit, and private real estate—are becoming essential components of mode…

Som Seif: Debunking Private Markets - Opportunities and Myths

In this episode Som Seif, CEO of Purpose Investments, joins us to challenge common misconceptions about private markets. First, we discuss the current state of markets. Seif explains why private assets—private equity, private credit, and private real estate—are becoming essential components of mode…

Som Seif Investment Review and Outlook - Positioning for Unclear Markets

Join us as we catch up with Som Seif, Founder and CEO of Purpose Investments. In this episode of Insight is Capital, Som shares his perspectives on the current volatile market environment, discussing trends in stocks, bonds, and interest rates. With a focus on sustainable investment solutions and e…

Innovation with Intention: The Evolution of Investing in Canada

Canadian investors have long faced a system built for institutions, not individuals - marked by legacy structures, limited access, and misaligned products. In this episode of Make Sense of This, we explore what it takes to change that. Joining the conversation is Som Seif, Founder and CEO of Pu…

EP 10 | Som Seif on Building, Leadership, and Toronto’s Future

Som Seif, founder and CEO of Purpose Investments and co-founder of Wealthsimple, joins City Councillor Brad Bradford at 130 Adelaide for a deep conversation about Toronto, leadership, financial innovation, and the mindset required to build world-class companies in Canada. Som shares his journey fro…

Som Seif on Why Canadians Are Afraid of the Wrong Thing

Som Seif has spent two decades disrupting Canadian financial services — first with Claymore, one of Canada's earliest ETF companies, then as co-founder of Wealthsimple, and now as CEO of Purpose Unlimited, a platform spanning asset management, wealth management, SMB lending, and retirement solution…

Returns Are a Commodity—Stop Selling the Plumbing | Som Seif

If you couldn't talk about performance for 10 minutes, what would you tell a client about the value you provide? Som Seif, Founder and CEO of Purpose Investments, joins Pierre Daillie on Insight Is Capital for a candid, wide-ranging conversation that challenges advisors to confront an uncomfortable…

Returns Are a Commodity—Stop Selling the Plumbing | Som Seif

If you couldn't talk about performance for 10 minutes, what would you tell a client about the value you provide? Som Seif, Founder and CEO of Purpose Investments, joins Pierre Daillie on Insight Is Capital for a candid, wide-ranging conversation that challenges advisors to confront an uncomfortable…

Serial Innovation in FinTech with Purpose Unlimited CEO Som Seif

Barry sits down with Som Seif, founder and CEO at Purpose Unlimited. They discuss Som's journey from engineering to investment banking. They also discuss his early push into ETFs in Canada and the creation of the first bitcoin ETF. Finally, Som discusses his history as a serial entrepreneur and the…