# Niro Sivanathan

Top podcast episodes
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Less is More

At every stage of life, there are moments when we need buy-in from other people. Yet most of us make a fundamental error when we try to persuade others to see things our way. This week, we talk with Niro Sivanathan of the London Business School about how to make a convincing argument. Then, we lear…

Use These Influence Hacks To 10x Your Conversions

In episode #2487, Neil and Eric explain how to use influence hacks to 10x your conversions! Using thought experiments designed by Niro Sivanathan, Eric and Neil explore the concepts of gain framing versus loss framing and quality versus quantity of arguments with the intention of helping you make t…

think ahead: The Power Paradox - How dominance and humility can shape leadership success

What are the advantages and disadvantages of a humble leadership style versus a dominant style of leadership? In this edition of the think ahead podcast series, two of our leading faculty make the case for opposing leadership styles in a lively discussion and exchange of ideas. Dan Cable and Niro S…

#137. TED Talkin’: Why simple messaging is stronger, with Niro Sivanathan

Niro Sivanathan is an organizational psychologist that wants to help your messaging convert clearer, faster and stronger.  With his 2019 TED Talk, The Counterintuitive way to be more persuasive, Niro goes through several exercises that demonstrate how the “dilution effect” shows up in decision-mak…

How to Cherish Your Spouse: The Key to a Joyful Marriage

Do you ever slip into “I deserve better” mode and forget just how lucky you are to wake up next to your favorite human? In this episode of Master Your Marriage, we unpack the power of cherishing—the next-level upgrade from mere “appreciation.” Through real-life stories (yes, including the magic fri…

How influence really works in modern leadership

In a world defined by uncertainty, the leaders who thrive are those who understand how influence, trust and human psychology shape decision-making and team performance.  In this episode of Think Ahead, Sergei Guriev, Professor of Economics and Dean at London Business School, sits down with Niro Si…

Use These Influence Hacks To 10x Your Conversions

In episode #2487, Neil and Eric explain how to use influence hacks to 10x your conversions! Using thought experiments designed by Niro Sivanathan, Eric and Neil explore the concepts of gain framing versus loss framing and quality versus quantity of arguments with the intention of helping you make t…

Less is More

At every stage of life, there are moments when we need buy-in from other people. Yet most of us make a fundamental error when we try to persuade others to see things our way. This week, we talk with Niro Sivanathan of the London Business School about how to make a convincing argument. Then, we lear…