How One Woman’s Eco-Friendly Toothpaste Revolutionized Sales Strategy | CEO Sales Huddle with Che Brown
Ever felt like your daily routines clash with your values? Meet Lindsay McCormick, who faced just that dilemma. Traveling for work, she realized her eco-conscious lifestyle didn’t align with the waste generated by everyday products, like toothpaste tubes. The startling fact? Every year, the equival…
S7. E. 4 The Triple Bottom Line: How Lindsay McCormick Created a Brand That Values Profit, People, and the Planet Equally
Have you ever heard of the triple bottom line? For some of you, this might be a new concept, but for Bite Toothpaste Bits founder and CEO, Lindsay McCormick, it’s been part of her business plan from day one. Businesses that have adopted the TBL framework evaluate their performance based on meeting …
305: Being Curious Enough to Fill the Gap with Lindsay McCormick
Lindsay McCormick is the Founder and CEO of Bite, which stands for “Because it's the earth.” They are makers of plastic-free and cruelty-free products on a mission to become the world's most sustainable personal care company.
Lindsay has built Bite into a multi-million dollar company, aiming to rem…
BLUE BEAUTY SERIES. Episode #18. Fireside chat with Lindsay McCormick, Founder of Bite Toothpaste Bits.
Fireside chat with Lindsay McCormick, Founder of Bite Toothpaste Bits, facilitated by Jeannie Jarnot, Founder of Beauty Heroes.
Lindsay McCormick | Autoimmune Disease | Love IDEAS | Invisible Disabilities Association
In this episode of Love IDEAS, Lindsay McCormick, Broadcaster, Journalist, Entrepreneur and Philanthropist discusses her journey of being diagnosed with an autoimmune disease, including the challenges of finding a diagnosis and the impact it has had on her life. She emphasizes the importance of com…
Episode 209, Lindsay McCormick, Founder and CEO, Bite Toothpaste Bits - Design for Life: Follow Your Happiness | WHERE BRAINS MEET BEAUTY®
It sounds simplistic to say we should all just do what we love. Well, duh! But it’s not that easy. Yet Lindsay McCormick was somehow able to shut out all the voices telling her to make money or seek security, and she just kept doing what she wanted to, changing focus and jobs a lot. To learn how on…
Episode 209, Lindsay McCormick, Founder and CEO, Bite Toothpaste Bits - Design for Life: Follow Your Happiness | WHERE BRAINS MEET BEAUTY®
It sounds simplistic to say we should all just do what we love. Well, duh! But it’s not that easy. Yet Lindsay McCormick was somehow able to shut out all the voices telling her to make money or seek security, and she just kept doing what she wanted to, changing focus and jobs a lot. To learn how on…
Microplastics with Lindsay McCormick
There is no control group.
Lindsay McCormick started noticing more plastic on her surfboard every summer, and by the time she founded Bite she knew way too much about microplastics — the ones in your water, your air, your food, and the credit card’s worth we’re each supposedly carrying around. Her …
Bite - How Bite Built a Profitable Business on Its Own Terms
Most consumer brands focus on removing friction, but Bite has built its business around embracing it.
Instead of squeezing toothpaste from a tube, you chew it. Instead of treating the packaging as disposable, you refill it. Bite's approach challenges customers to shift their long-held habits and…
BITE TOOTHPASTE BITS
Lindsay McCormick is founder and CEO of Bite. Kick the tube with Bite Toothpaste Bits to help end the 1 billion toothpaste tubes entering landfill and oceans each year. Lindsay is reinventing toothpaste because it's something we put into our bodies by brushing it into our gums and mouths twice a da…
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