# Usc Annenberg

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AI becomes increasingly involved in healthcare

AI is increasingly integrating into the healthcare system, with new ways to treat diseases and identify high risk patients. But how can we prevent AI models from replicating preexisting societal biases? Tuesday, USC Annenberg held a seminar about how to keep equity at the center of emerging medical…

The New Alphabet of PR - From AEO to PESO

That Solo Life, Episode 329: The New Alphabet of PR - From AEO to PESO Episode Summary In this highly anticipated episode of That Solo Life, hosts Karen Swim, APR and Michelle Kane welcome industry legend Gini Dietrich, founder of Spin Sucks and creator of the PESO Model. Together, they dive deep …

Happy Lunar New Year! Get to know the Year of the Fire Horse

How are you celebrating lunar new year? Today begins the year of the fire horse. Lunar New Year is celebrated in much of Asia, around the world and right here on campus! Students formed a line out the door ahead of USC Annenberg's new year celebration this afternoon.

Mapping Planetary AI – Kate Crawford [lecture recording]

As Artificial Intelligence (AI) systems pull data from across the internet, library databases and our online presence, it generates a significant change in our relationship with knowledge. But what do we really know about this pervasive technology? Do our societies have robust guardrails in place t…

Gender & Media: The Stories That Shape Us

If media has the power to shape our worldview, whose version are we getting? In Part 1 of this series, we explore how media, from films and podcasts to books and advertising, quietly shape our ideas about power, authority, and whose voices hold value. The reality? Men still dominate the narra…

Willow Bay: Reimagining the Future of Women’s Sports

Willow Bay has spent her career telling powerful stories. Now, she’s helping reshape who gets to be at the center of them. As a longtime journalist and now the dean of USC Annenberg, Willow has worked across nearly every major television network, building a career at the intersection of media, lea…

Jeff Doyle, Suzanne Rivera, and James Vasquez on Belonging [Webinar]

How can institutions define and measure belonging? What are inspirational examples of programs, spaces, and support services that foster it? How is student belonging changing, and how can folks adapt? In a LinkedIn Live Webinar, Elliot Felix talked through these questions with Suzanne Rivera the Pr…

Marketing That Works: Turning Change Into a New Advantage

Industry Insights – The EFM Podcast is presented by the European Film Market of the Berlinale. Hosted by Curator, Moderator and Founder of The Catalysts, AC Coppens, it puts a spotlight on highly topical and trend setting industry issues, creating a compass for the forthcoming film year. Today’s …

McFarland, USA

In this episode we dive into McFarland, USA, examining its depiction of Latino culture in America. We revel in the inspiring work ethic, resilience, and unity, and celebrate how relentless determination can power people to extraordinary achievements. And Kevin Costner. Approximately 20% to 20.5% o…

S2 Ep1: Always on: The History of Women in Film

Welcome back for Season 2! We’re so happy to have you with us for another season. To kick things off, Immi, Kitty and Lou are taking you through some of the key female figures who have shaped the film industry, from Alice Guy-Blaché, widely recognised as the first recorded female film director, a…