Can we use data to create better experiences for our users?
Virtually every site that buys or sells traffic on a cost-per-click (CPC) basis does so by pulling candidates into their site, programmatically distributing jobs to other career sites, or some combination of the two.
Today, cohosts Peter M. Zollman of AIM Group and Steven Rothberg of College Recru…
Can we use data to create better experiences for our users?
Virtually every site that buys or sells traffic on a cost-per-click (CPC) basis does so by pulling candidates into their site, programmatically distributing jobs to other career sites, or some combination of the two.
Today, cohosts Peter M. Zollman of AIM Group and Steven Rothberg of College Recrui…
HR Tech Talks: Give 'Em the Bird w/ Tracey Parsons
Live from the SmartRecruiters booth, Tracey Parsons, the CEO of Flockity, shared insights at the HR Tech conference in Las Vegas, drawing from her extensive 20-year background in recruitment marketing and employer branding. She highlighted the sluggish pace of change within the industry, attributin…
HR Tech Talks: Give 'Em the Bird w/ Tracey Parsons
Live from the SmartRecruiters booth, Tracey Parsons, the CEO of Flockity, shared insights at the HR Tech conference in Las Vegas, drawing from her extensive 20-year background in recruitment marketing and employer branding. She highlighted the sluggish pace of change within the industry, attributin…
HR Tech Talks: Give 'Em the Bird w/ Tracey Parsons
Live from the SmartRecruiters booth, Tracey Parsons, the CEO of Flockity, shared insights at the HR Tech conference in Las Vegas, drawing from her extensive 20-year background in recruitment marketing and employer branding. She highlighted the sluggish pace of change within the industry, attributin…
Ep 736: Trust, Influence & The Future Of Recruitment Marketing
Something fundamental has shifted in how people find work. Job boards that dominated for decades are losing their effectiveness. Candidates are overwhelmed and skeptical. Employers are drowning in applications that are all the same. The old playbook simply isn't working anymore.
Meanwhile, the T…
#76 - Live from TA Week 2026 in San Diego - Presented by CalendarPA.com
Live from TA Week, hosts Adam Posner and Brian Fink, along with Mike Peditto dive into a high-stakes week for the talent industry. We kick things off with a massive headline: AI giant Eightfold AI is facing a lawsuit alleging violations of the Fair Credit Reporting Act. The suit claims their "black…
Why Employer Branding Alone Isn’t Working Anymore
Most companies are still relying on employer branding to attract talent, and it’s not landing the way it used to.
In this episode, Tracey Parsons breaks down why traditional employer branding is losing effectiveness, and what’s actually replacing it.
We get into the growing trust gap between comp…
Influencer Marketing for Job Recruiting with Flockity
Tracey Parsons is the Founder of Flockity. An innovative platform that helps improve the job market through the power of influencers.
Follow Tracey on Linkedin here.
Checkout the Flockity website here.
Ariana The Techie is a 15-year tech veteran, 3× startup founder, author, and venture-backed e…
Tracey Parsons: Reimagining Recruitment: Influencer Marketing for Jobs
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This special episode is brought to you by our dear friends at Blood Cancer United. An organization very near and dear to me.
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