# Ray Higdon

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Sales Lessons From Rich Dad, Poor Dad's Robert Kiyosaki

Ray pays tribute to one of the books that kicked off his own entrepreneur journey back in 2004 — Robert Kiyosaki's Rich Dad Poor Dad. Before digging into the sales lessons, Ray shares the behind-the-scenes story of how that book almost never made it: rejected by publishers, self-printed in car wash…

The Four Reasons Most People Never Reach Their Potential

Most people say they want growth — right up until it requires change. In this episode, Ray gets real about why so many talented, driven people never actually hit the level they're capable of. He starts with a simple but convicting exercise: think of someone who should be further along, and someone …

Your Need for Approval Is Killing Your Income

You can protect your image or grow your income. Rarely both. Ray pulls no punches in this episode, calling out one of the biggest silent killers of sales success: the need for approval. If you're holding back from reaching out, posting content, or making the ask because you're worried about what pe…

How Do I Follow Up Without Sounding Annoying

Follow up does not annoy prospects. Bad follow up does. In this episode Ray digs into why "just checking in" is the laziest, most ineffective message you can send, and gives you the two word mindset shift that fixes it for good: be busy. Ray explains that if you are not actually busy living a full …

Millions of Dollars That Changed Nothing with Ray Higdon

What if you hit every number you ever set for yourself and still woke up feeling like something was missing? In this episode, Ray Higdon, sales trainer, author, and founder of Rank Makers, shares 21 years of lessons from telemarketing, door to door advertising, and selling $7,000 education systems…

What I Learned Training The World's Top Sales Teams And Why It Matters For Tennessee Entrepreneurs

After training sales teams in over 50 countries and helping generate more than 300,000 new customers, Ray Higdon has learned exactly what separates a struggling sales rep from a world class one. It is not talent. It is not personality. It comes down to one skill that most people avoid, and in this …

Default Setting: Gratitude

Ray Higdon suggest tor 21 nights, write 50 specific things you’re grateful for—1,050 reminders in total. This episode explains why the number is intentionally difficult, how to complete the exercise without delaying sleep, and how gratitude can widen your attention without denying real problems. 

How Do I Start Conversations With Strangers Online?

Cold messaging gets a bad reputation, especially from influencers who tell you it is gross and beneath them. But here is the truth Ray shares in this episode: most of us do not have the level of influence to just sit back and wait for leads to show up. In this episode Ray teaches exactly how to sta…

How Do I Handle Not Interested?

If you are prospecting at all, you have heard it. "Not interested." Ray tackles this common objection head on in this episode and makes a bold promise: if those two words shut you down, you are losing sales you should be making. Most people actually do want to solve their problems, whether that is …

How Do I Get People To Place Larger Orders?

Most salespeople leave money on the table every single day because they're scared to ask one simple question. In this episode Ray tackles a topic that's red hot right now: how do you get people to place a bigger order the first time around, without pressuring them or feeling salesy about it? He bre…