Episode 10 - "Cringe 4 Sale" with Katie Martell (Woke-Washed)
Ever wonder why an international burger chain feels the need to weigh in on whether or not you're banging people of a different gender every June? Well, let marketing consultant Katie Martell, author of "Woke-Washed," break down why so many corporations try to cash in on the "minority of the month,…
So Extra: All the Rest from Katie Martell
In February it's Black Power fists. In June it's rainbow flags. Corporations are so quick to co-opt any cultural symbol they can, it's hard to believe there are any that won't end up stenciled onto the side of a Starbucks cup as soon as it's seasonally appropriate. But marketing maven Katie Martell…
Katie Martell on Staying True to Your Authentic Self
How important is authenticity to a person, to a business leader, to a brand? According to Katie Martell, it’s absolutely crucial. In this episode of The Cheat Code Podcast, co-hosts Josh Wagner and Justin Gray welcome Katie – an “unapologetic marketing truth teller” – to discuss her cheat: unabashe…
Reaching the Forgotten Digital Audience
Have you ever had a frustrating experience on a website, tool or mobile app? That’s a daily reality for someone with a disability (one in four U.S. adults). The business community has faced an important reckoning call for greater diversity and inclusion. But, a crucial audience is continually overl…
The Marketing Truth-Teller – Katie Martell
In the first episode of Ad Libs, Katie Martell and I talk about the dangers of woke-washing, brands pandering to minority audiences, and the future of the industry.
To Show Up or Stay Silent? Lessons in Building Brave, Authentic B2B Brands with Katie Martell
#19: In a time when brand silence speaks volumes, how should B2B marketers show up?
In this powerful episode of Growth Activated, host Mandy Walker sits down with Katie Martell—LinkedIn Top Voice, keynote speaker, and unapologetic marketing truth-teller—for a timely conversation on brand authentici…
No-Nonsense Pride in 2025
Happy Pride everyone! Today's guest is the amazing Katie Martell, an unapologetic marketing truth-teller, a LinkedIn Top Voice, and speaker!
She’s been lighting up stages and LinkedIn feeds with her sharp takes on everything from woke-washing to rainbow capitalism. And with Pride campaigns flooding…
B2B Trust Crisis & AI's Impact with Katie Martell
Let's be honest, it's getting harder to be heard, so how can B2B marketers connect with buyers anymore?
If you're asking yourself this question, come hang out with us for session featuring the one and only 💥 Katie Martell. Katie is an "unapologetic marketing truth-teller" who isn't afraid to say w…
Brand Building? The Wrong Influencer Can Kill Credibility
Katie Martell shares what makes a strong presenter/influencer for a brand, and why alignment is non-negotiable in B2B partnerships.
In this episode of A Mind for Marketing, I'm joined by Katie Martell, marketer, speaker and one of LinkedIn's most recognisable voices in B2B.
We unpack why follower…
Do Brands Have To Make A Stand? (AMA-STL Wrap-up #5) (Episode 110 - The Marketing Gateway Podcast)
A Brand’s Gotta Stand For Something, Right? Today we are talking about Katie Martell's talk about progressiveness and brands!
If you would like to be apart of the St. Louis chapter of the AMA please check out: https://amasaintlouis.org/This month is donate life month. If you are interesting in bec…
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