# Greg Mckeown

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Why Essentialism Really Means Embracing Trade-Offs

We're talking about Greg McKeown’s concept of Essentialism, exploring how choosing one clear focus over a dozen scattered priorities creates outsized results. Trade-offs aren't something to escape — they're how we build awareness of what matters most, set intention around where our limited energy g…

Doing Less Is the Secret to Achieving More with Greg McKeown

On this episode of the Franklin Planner Podcast, host George Wright III sits down with Greg McKeown, New York Times bestselling author of Essentialism and Effortless, to challenge everything we think we know about productivity and success. Greg shares why today's technology leaves us feeling more o…

Why Working Harder Hold You Back with Greg McKeown

George Wright III challenges entrepreneurs’ belief that accomplishing more requires working harder, arguing that being busy isn’t the same as making meaningful, sustainable progress. He introduces bestselling author Greg McKeown (Essentialism, Effortless), who questions the assumption that importan…

The Better Entrepreneur Weekly #2: 9 Lessons on Focus, Profit & Freedom

Nine short lessons from this week's videos, in one place. Watch above, or read the full transcript below. Chapter headings match the video, so you can skip to the one you need. 1. A Better Business Gives You Choices A good business makes money. A better business makes choices possible. Choices ab…

Doing Less Is the Secret to Achieving More with Greg McKeown

On this episode of the Franklin Planner Podcast, host George Wright III sits down with Greg McKeown, New York Times bestselling author of Essentialism and Effortless, to challenge everything we think we know about productivity and success. Greg shares why today's technology leaves us feeling more o…

#209. When the Life You Built No Longer Fits: How to Find What’s Next with Kate Kayaian

What do you want to be doing at 8:00 on a Saturday night? For years, Kate Kayaian’s answer was on stage with her cello. Then one day she wanted dinner parties, vacations, a good book. Anywhere but that stage. This week’s guest is Kate Kayaian, author, career strategist, and founder of the Creatives…

Why Turnover Is a Vanity Number

Nine short lessons from this week's videos, in one place. Listen above, or read the full transcript below. Chapter headings match the episode, so you can skip to the one you need. 1. A Better Business Gives You Choices A good business makes money. A better business makes choices possible. Choices a…

Ep. 95 | I'd Rather Have Sons Than Employees — A Pastor-Carpenter on Small Jobs and Family Business with Billy Otten

Billy Otten never planned to be a carpenter or a business owner. He became a Christian at 17, went into ministry, and was ordained in the PCA in 2019, right before COVID hit. In 2020 a rift opened between Billy and the church he served over how COVID was handled: "we were very disappointed with the…

01 | Building Authority Capital with Jay Wong

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What happens when the guy who builds podcasts for 250 CEOs is too scared to hit record on his own? Jay Wong has launched more than 250 shows for other founders, and he still almost didn't record this one. In this solo episode, he names the resistance out loud and goes first. Jay shares the real sto…

Ep. 13 - Procrastination: Why It Makes Sense—and What Can Change (Part1)

How much energy are we spending trying to avoid spending energy? Procrastination doesn't just cost us the things we don't get done. It can consume enormous amounts of time, attention, and emotional energy as we worry, negotiate with ourselves, and struggle to take action. But what if we're not simp…