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Building her business while working a full-time job forced Kelly Roach to become intentional with every hour. Then, just as her company began taking off, becoming a mother presented an even greater challenge: how to scale rapidly without sacrificing the family life and freedom she set out to create. That pivotal transition changed how she runs her companies, delegates, and protects what matters most. In this episode, Kelly shares how entrepreneurs can design a successful business around their life priorities, build stronger customer trust, and scale sustainably without sacrificing their family, freedom, or values.
In this episode, Hala and Kelly will discuss:
(00:00) Introduction
(01:19) Turning Hardship Into Financial Freedom
(06:51) Selling Through Listening and Service
(09:44) Scaling a Side Hustle to 8-Figures
(13:34) Designing a Family-First Business
(26:30) Keeping Marriage Separate From Business
(30:30) Building Customer Trust in a Shifting Market
(35:12) Human-Centered Business in the AI Era
(38:46) How the Live Launch Method Works
(44:30) How Pricing and Branding Drive Growth
Kelly Roach is a top business strategist, bestselling author, and host of The Kelly Roach Show. Before launching her own company, she rose through a Fortune 500 firm to become its youngest senior vice president. She then built her side hustle to seven figures while still working full time and later scaled her first company to eight figures. Today, she runs six companies and leads The Business Advisory, her coaching and consulting firm.
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Resources Mentioned:
Kelly’s Website: kellyroachcoaching.com
Kelly’s Instagram: instagram.com/kellyroachofficial
Kelly’s Facebook: facebook.com/kellyroachofficial
Kelly’s Podcast, The Kelly Roach Show: bit.ly/TKRS-apple
Kelly’s Book, Conviction Marketing: bit.ly/ConvictionMktng
Kelly’s Book, The Live Launch Method: bit.ly/LiveLaunchMthd
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Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Online Business, Solopreneur, Networking
