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Where has Google's data gone? How to "align with consensus" according to the QRG. What Google says you should do with old events (probably delete them), and our thoughts about robots.txt.
Sources Cited:
https://pca.st/episode/2cc8cdde-b00a-4da7-8c9f-c4b79845ede0
https://searchengineland.com/google-consensus-qrg-seo-387142
https://www.seroundtable.com/google-seo-old-event-pages-33847.html
https://developers.google.com/search/docs/advanced/robots/robots_txt
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ตอนอื่นๆ ใน PODCAST นี้
Why is the "Helpful Content" not very helpful so far? We also discuss new reporting for Core Web Vitals, the worst SEO advice, open-sourcing Yoast schema, and Google's "Search Off The Record" podcast's recent statements on crawl budget.
Sources cited:
Search Engine Land: Google On Why Helpful Cont…
Colby Pastre and Kevin Kaufman join me to talk about how the Tax Foundation uses simple content like an annual tax bracket page to generate over 23 million pageviews a year!
We talk shop about internal linking, first-move advantage, crawling your own site, using search console, and keyword research…
What makes a good homepage design?
We talk about the Nielsen/Norman Group's "4 Credibility Factors"https://www.nngroup.com/articles/trustworthy-design/
How can you incorporate these factors into your homepage?
Design quality
Upfront disclosure
Comprehensive, correct, and current content
Connection…
Five questions we ask each prospective client:
Why now? What's motivating you to do this now and not six months from now?
Why us? Why not someone cheaper?
Why not use something off-the-shelf?
Why not handle this in-house?
Why even bother? Wouldn’t it be cheaper to do nothing?
ข้อสงวนสิทธิ์: พอดแคสต์และอาร์ตเวิร์คที่ฝังอยู่ในหน้านี้มาจาก Tallest Tree Digital LLC ซึ่งเป็นทรัพย์สินของเจ้าของและไม่มีส่วนเกี่ยวข้องหรือรับรองโดย Listen Notes, Inc.
