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AI is changing the way customers discover brands and make purchasing decisions.
Amanda Cole, CMO at Bloomreach, joins Dave Lehman to discuss how AI agents are reshaping customer discovery, why reviews and external brand perception matter more than ever, and how marketers can prepare their websites and digital experiences for an agentic world. They also explore AI-driven personalization, evolving marketing team structures, and how to scale AI without creating unnecessary complexity.
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ตอนอื่นๆ ใน PODCAST นี้
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ข้อสงวนสิทธิ์: พอดแคสต์และอาร์ตเวิร์คที่ฝังอยู่ในหน้านี้มาจาก Birdeye ซึ่งเป็นทรัพย์สินของเจ้าของและไม่มีส่วนเกี่ยวข้องหรือรับรองโดย Listen Notes, Inc.
