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We're also the world's first "podstation", with many different shows about work, education, and technology, all on the same podcast feed.
If you are trying to understand how work and education are changing, this podstation is for you.
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►Tell us about you and your podcast
My name is Micah Merrick. I am the author of "Rethink the MBA" a book about the hidden risks of attending business school. I am currently an education consultant, with a background in venture capital and venture backed startups.
My podcast, Rethink Education, explores a single idea in each podcast episode through the eyes of a guest that has been on a personal journey to "rethink education", usually by founding a company, leading an organization, or publicizing a novel idea.
My listeners are entrepreneurs, investors, administrators, and staff, primarily in the higher education industry.
►Why & how did you start this podcast?
I am new to the education industry and view podcasts as the ideal way to meet new people. I also love to talk and love to listen to podcasts, so it seemed like a good personal fit!
I am taking things one quarter at a time. I have nearly reached my 10th episode, and would like to see if I can hit 10,000 downloads by the end of the year.
I started my podcast in June, 2019.
It probably took me 2-3 weeks to release my first episode, including buying the gear, recording, and editing my first episode.
►How'd you find the time and funding to do this podcast?
I currently release the podcast on a weekly basis, and it takes me 2-3x as long as the interview time to produce.
I have a flexible schedule and do interviews in the daytime 1x per week, and editing and marketing at night.
I spend <$100 per month on hosting and various marketing tools, but am looking to push that up to $2-$300 per month to outsource more of the editing process.
►What do you gain from podcasting?
Turning this from a hobby into a business is still TBD. Right now, I'm happy to use it as a vehicle to learn, and more than anything, have fun of the game of trying to get more downloads!
►How does your podcasting process look like?
I have a $200 mic, a Macbook Pro with Garageband for editing, and use Zoom + Garageband to record (all my interviews are remote).
Twitter is an amazing vehicle to connect with guests!
I spend 1-2 hours researching guests and writing a 1 page "conversation outline" before each interview.
►How do you market your show?
Twitter + newsletter
►What advice would you share with aspiring (new) podcasters?
Do it to learn and have fun, and I don't think you'll be disappointed. Otherwise, if there's more to it than that ($$$ or otherwise), be grateful!
