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In Episode 42, Guest Host Dave Andreadakis, Chief Growth Officer at Bluewater, chats with Brad Macdonald, Vice President of Loyalty Strategy at Epsilon, and Yuping Liu-Thompkins, Founder & Director of Loyalty Science Lab at Old Dominion University at the recent Loyalty Summit CXM in Los Angeles.
First up – Dave and Yuping Liu-Thompkins discuss how data and AI can be used to better measure and gain insights into the customer perspective of loyalty programs.
Then Dave chats with Brad about how technology and AI can support loyalty programs and why loyalty managers shouldn't be afraid to try new things.
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ข้อสงวนสิทธิ์: พอดแคสต์และอาร์ตเวิร์คที่ฝังอยู่ในหน้านี้มาจาก Tommy Danielsen ซึ่งเป็นทรัพย์สินของเจ้าของและไม่มีส่วนเกี่ยวข้องหรือรับรองโดย Listen Notes, Inc.