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BOOKS
TIMESTAMPS
- The Brand Gap: https://amzn.to/35aDPAx
- The Business of Expertise: https://amzn.to/2ZiyEuC
- More Books on Brand Strategy: https://kit.co/nathanallotey/learn-br... /
TIMESTAMPS
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ตอนอื่นๆ ใน PODCAST นี้
Are you confused about how to go about pricing for your creative services? Hourly pricing seems to be the go-to method for pricing creative work. I see why it is simple, easy, and understood by all; however, this pricing method significantly undervalues your worth as a creative.
How do you determin…
If you do not know who your audience is you won't know how to talk with them. The key to getting to know your audience is creating customer profiles.
Resources Mentioned in this Episode
https://www.google.com/ads
https://www.google.com/analytics
https://uifaces.co/
https://unsplash.com/
https://ge…
Before creating or designing anything for a client the first and most important step is to set the strategy. When offering a strategy session to a client what are the deliverables that the client can use after the discovery session that will impact their business for years to come?
In this episode …
Recently I discovered the reason why Netflix went through the trouble of creating their own custom font. Turns out they paid $1,000,000 for it. However, when you examine this closer there's a blueprint for how creatives can charge a million for their services as well.
Sites Mentioned:
https://www.…
ข้อสงวนสิทธิ์: พอดแคสต์และอาร์ตเวิร์คที่ฝังอยู่ในหน้านี้มาจาก Nathan Allotey ซึ่งเป็นทรัพย์สินของเจ้าของและไม่มีส่วนเกี่ยวข้องหรือรับรองโดย Listen Notes, Inc.
