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Growing and scaling a brand is never an easy task, but when you have the right mindset and follow the right strategies, it becomes much more doable.​ Tarik Chebib is the CEO Middle East of Capital.com, one of the world's top investment platforms, and he has led the company to massive success i…
Any social media expert worth working with will tell you that there's no one-size-fits-all formula for brands to go viral. However, finding a virality formula is a possibility for almost any brand out there.​ Fahad Kaleem is a top content creator and the Co-Founder of KNINE Unit, an agency spe…
Out of the traditional 4 P's of marketing, Product is often the most underrated amongst marketers. For Switch Foods, this couldn't be farther from the truth.​ Edward Hamod is the CEO of Switch Foods, a company that produces plant-based meat alternatives and that is building awareness and …
A good salesperson can persuade people who need a product or service to buy it from them. A great salesperson knows that sometimes, people don't know what they actually need.​ Charlotte Vermeer is the Managing Partner of Igloo, the award-winning agency in Dubai and Miami, and my good friend. S…
The GCC contains a wealth of opportunities for investors and businesses alike. We're already seeing massive growth throughout the region, especially when it comes to digital advertising.​​ Mohamad Itani is the Head of Partnerships at Amazon Ads, and through his experience and the insights avai…
Ansvarsfriskrivning: Podcasten och konstverket som är inbäddat på den här sidan är från Bassem Saber, som är dess ägares egendom och inte anslutet till eller godkänt av Listen Notes, Inc.