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If your target customer is ‘anyone with a computer’, your marketing is trying to speak to everyone and connecting with almost no one. Trying to serve everybody usually produces a long service list, confusing marketing and awkward jobs that never quite fit. A clearer target customer makes pricing, a…
Join us live for a special Tech Talk as we look back at TechMAX, which took place just a few days ago.We will be discussing what worked well, what could be improved, and the feedback we have received from exhibitors, guests, and the wider tech community.This is also your chance to get involved. Ask…
It’s The Final CountdownTechMAX is almost here, and this Friday the doors open for  the biggest days in the UK tech trade calendar.In this live show, we will go through everything you need to know before attending TechMAX, including arrival times, parking, exhibitor access, talks, prizes, robots, c…
Repair Shop, Callout Service or MSP: Decide Which Business You Are Building A repair shop, a callout service and an MSP can sit under one brand, but they can’t be run as though they’re the same business. Many independent tech businesses operate three models at once. They repair devices, visit custo…
Ansvarsfriskrivning: Podcasten och konstverket som är inbäddat på den här sidan är från Philip Griffiths, som är dess ägares egendom och inte anslutet till eller godkänt av Listen Notes, Inc.