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In this episode of The Insiders, André Stoorvogel (Head of Demand Generation, Workwize)  joins Richard Lane (Co-founder, durhamlane) to unpack how Workwize flipped its go-to-market motion - turning data and intent signals into meaningful conversations (and inbound growth that stuck).  An…
In this episode of The Insiders by durhamlane, Richard Lane sits down with Guy Rubin, founder of Ebsta and now Managing Director Insights at Fullcast to unpack the power of focus in sales and go-to-market strategy.  After spending over $1 million chasing the wrong market, Guy shares the honest…
What does it really take to build a high-performing marketing team? In this episode of The Insiders, Richard Lane speaks with Jessica Gilmartin, former CRO and CMO at Calendly, about the foundations of marketing team performance. From hiring the right people and owning your data, to working effecti…
Hexagon’s Alexandre Aimé joins Richard Lane to discuss how marketing can drive real revenue growth, boost sales conversion, and embrace AI to power smarter go-to-market strategies.
In this episode of The Insiders, Richard Lane is joined by James Donaldson, Founder of Stakki to explore how AI is reshaping the sales tech landscape and what it means for sellers. James shares why tool overload has left sales teams distracted, why data quality is now the biggest barrier to predic…
Ansvarsfriskrivning: Podcasten och konstverket som är inbäddat på den här sidan är från durhamlane, som är dess ägares egendom och inte anslutet till eller godkänt av Listen Notes, Inc.