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Managing stakeholders is one of the most complex yet critical aspects of event planning. In this episode of Resilient Events, host Marisa Cali sits down with award-winning event professional and Beyond the BEO podcast host, Shanondoah Nicholson, to discuss the art of stakeholder management.
From navigating competing priorities to securing buy-in and handling last-minute changes, this conversation breaks down practical strategies for keeping executives, sponsors, vendors, and attendees aligned. Shanondoah shares insights on clear communication, expectation setting, and post-event reporting to ensure every stakeholder sees value in the event.
Whether managing corporate conferences, nonprofit fundraisers, or internal training events, this episode will help you strengthen relationships and maximize event impact.
Shanondoah Nicholson is an event planner extraordinaire based outside Toronto, Canada. With over a decade of experience, she has worked in B2B event marketing across the technology, human resources, and insurance industries. Holding a CMP and an MBA from the University of Fredericton, she is also the host of the Beyond the BEO podcast, an industry podcast for event professionals.
Listen in and learn how to turn stakeholder challenges into collaboration wins.
Marisa Cali is a seasoned event producer specializing in virtual and in-person event execution. She collaborates with corporate and nonprofit leaders to design and deliver high-impact conferences, training sessions, webinars, and retreats. With a strong background in digital content production and event strategy, she helps organizations extend the value of their events beyond the event day. As the host of Resilient Events, Marisa explores the evolving event industry, sharing insights and strategies to help event professionals navigate challenges and create meaningful experiences.
