# Amanda Cole

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A CMO's Guide to Pipeline Math, with Amanda Cole, CMO at Bloomreach | Ep. 439

What if your whole Marketing plan was really just 1 big math problem?Amanda Cole, CMO at Bloomreach, breaks down pipeline math: how to start with a revenue number and work backwards to the win rate, budget, and headcount that'll get you there.Plus, why she plans off median win rate instead of the a…

Cx1DJs We Do Things Different Podcast "Untold Stories of En Vogue" hosted by DJButterrock

 Cx1DJs We Do Things Different Podcast "Untold Stories of En Vogue" hosted by DJButterrock    En Vogue is an American girl group whose original lineup consisted of singers Terry Ellis, Dawn Robinson, Cindy Herron, and Maxine Jones.[1] Formed in Oakland, California, in 1989, En Vogue reached No. 2 o…

- Cx1DJs We Do Things Different Podcast "Untold Stories of En Vogue" hosted by DJButterrock

Send us Fan Mail  - Cx1DJs We Do Things Different Podcast "Untold Stories of En Vogue" hosted by DJButterrock    En Vogue is an American girl group whose original lineup consisted of singers Terry Ellis, Dawn Robinson, Cindy Herron, and Maxine Jones.[1] Formed in Oakland, California, in 1989, En Vo…

Cx1DJs Untold Stories of En Vogue Episode hosted by DJButterrock

Send us Fan Mail  Cx1DJs Untold Stories of En Vogue   Episode hosted by DJButterrockEn Vogue is an American girl group whose original lineup consisted of singers Terry Ellis, Dawn Robinson, Cindy Herron, and Maxine Jones.[1] Formed in Oakland, California, in 1989, En Vogue reached No. 2 on the US H…

Weekend Woman's Hour: Women in Afghanistan, Composer Gabriela Ortiz, Tourette Syndrome

Five years after the Taliban took over Afghanistan, we hear how it has changed women’s lives in the country and beyond. Anita Rani speaks to 21-year-old Purvin Juma who fled to the UK from Afghanistan in 2021 and the human rights activist Shaharzad Akbar. The Mexican composer Gabriela Ortiz won thr…

Anna Pitoniak on The Swiss Agent: Female Spies, Russian Oligarchs, and Swiss Bank Secrets

Anna Pitoniak talks The Swiss Agent, her smart CIA thriller of female spies, Russian oligarchs, and Swiss bankers, plus the real research behind it. Pre-order The Swiss Agent The Swiss Agent audiobook Read book one, The Helsinki Affair Visit Anna's website Follow Anna on Goodreads Most spy novels …

Individualised genetic therapies: A medicine for one

Individualised therapies are treatments developed for a single patient, or a small handful of patients. They can be life-saving or life-altering, often where nothing else exists. In 2018, Mila became the first person in the world to receive a medicine designed just for her. So why isn’t the broader…

Episode 94: Amanda Cole - Malan Syndrome

Amanda talks about her son Ben and his diagnosis of Malan syndrome, a rare genetic neurodevelopmental condition caused by a change in the NFIX gene, first identified in 2010 and diagnosed in only around 450 people worldwide. She describes Ben's early years, characterised by repeated health issues t…

Health economics: What’s the price of a breakthrough?

The Thinking Policy podcast discusses the Longitude Prize for ALS, a five-year, £7.5m multi-stage programme run by Challenge Works (part of Nesta) to use AI and large-scale omics data from five international data owners to identify and validate novel therapeutic targets, addressing repeated clinica…

EP22 — The Customer-First CMO: Amanda Cole on Rethinking Marketing in an AI-Driven World

AI is changing the way customers discover brands and make purchasing decisions.  Amanda Cole, CMO at Bloomreach, joins Dave Lehman to discuss how AI agents are reshaping customer discovery, why reviews and external brand perception matter more than ever, and how marketers can prepare their websites…