ОБ ЭТОМ ЭПИЗОДЕ
From Advertising Week 2025:
Data has reshaped the way brands connect with consumers, evolving how brands personalize experiences, foster long-term loyalty, and measure business impact. This conversation will explore the strategies shaping the next frontier of relevance, attribution, and value at scale as brands and advertisers meet the demands of a complex advertising landscape.
английский
США
РАСШИФРОВКА 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
ПОИСК ПРОШЛЫХ ЭПИЗОДОВ
Искать прошлые эпизоды Uncommon Thinking.
ДРУГИЕ ЭПИЗОДЫ В ЭТОМ ПОДКАсте
There is no doubt that 2026 will be defined by global moments across music, sport and tech, but Aligning your brand with cultural moments does not always guarantee relevance, despite the scale. In a world where audiences are fragmented and attention is fleeting, the brands that win aren’t the loude…
The sound-off era is over. Screens are fading, and brands still chasing clicks are falling behind. In this session we preview new research from 5,000+ consumers, 100+ advertisers, and 30+ experts on the shift reshaping media: audio as modern life’s connective tissue - earning attention and emotion.…
Whatever size of marketing budget you spend, proving ROI has never mattered more. But how do leading marketers, tech experts and media agencies go about it? In Measurement Masterminds, we bring together experts from across the measurement ecosystem, and ask key questions about their specialist subj…
On the panel presented by Paramount Advertising, Mary Kate Callen, SVP, Global Ad Marketing & Intelligence at Paramount Advertising, sits down with Neil Greskiewicz, VP, Sales, Paramount Advertising, Dayo Harewood, SVP, Creative, Brand Studio, Paramount Media Labs, and Amanda Evans, Head of B…
On the panel presented by InstaCart Ads, the Deputy Editor, Commerce at Ad Week, Lauren Johnson, sits down with Instacart Head of Commercial Marketing, Stephanie Paturzo Swingle, and Belgian Boys CEO, Anouck Gotlib, to discuss how retail media built its reputation on measurable, lower-funnel perfor…
Отказ от ответственности: Подкаст и иллюстрации, встроенные в эту страницу, взяты из Uncommon Thinking, который является собственностью его владельца и не связан или не одобрен Listen Notes, Inc.
ИЗМЕНИТЬ
Спасибо, что помогаете поддерживать базу подкастов актуальной.
