ОБ ЭТОМ ЭПИЗОДЕ
Christina Twomey joins The Better Angle to share how the communications leader's role is evolving from supporting business decisions to helping shape them. She shares how strategic communications can influence executive decision-making, where AI is creating new opportunities (and where human judgment remains essential), the leadership lessons that prepared her for the C-suite, and what the next generation of Chief Communications Officers will need to lead in an increasingly complex business landscape.
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ДРУГИЕ ЭПИЗОДЫ В ЭТОМ ПОДКАсте
Jill Carapellotti joins The Better Angle to share her journey from agency to in-house, how her perspective shifted when moving from advising brands to being the brand herself, and the mindset adjustments required to thrive in a long-term, singular brand focus.
Laura Brusca joins The Better Angle to get candid about navigating imposter syndrome, share how raising her hand early shaped her leadership path, and break down the relationship-building habits that have mattered most throughout her career.
Marjorie Sweeney joins The Better Angle to discuss how she built a career at the intersection of politics, storytelling, and strategy, what first drew her to speechwriting, how to craft messages that resonate across New York City's incredibly diverse communities, and the growing role of artificial …
Brandi Boatner joins The Better Angle to break down the influencer vs. creator debate, reveal how she approaches scaling global creator programs, and share her predictions on how influencer marketing will evolve - and whether it will even exist as a standalone discipline by 2030.
Brandi Boatner joins The Better Angle to unpack why culture is no longer a static backdrop but a driving force in communications, explore how AI is reshaping cultural intelligence in PR, and share practical ways communicators can build this 'survival skill' into their daily work.
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