ОБ ЭТОМ ЭПИЗОДЕ
Soda is one of the hardest categories to break into, where a few legacy giants dominate shelf space. Yet Poppi, the prebiotic soda company, turned a Texas farmers' market side hustle into a $1.95 billion sale to PepsiCo. On Term Sheet, Fortune's Allie Garfinkle sits down with co-founder Allison Ellsworth to unpack how she cracked the Gen Z code, how she turned three-day TikTok trends into lasting demand, and why incumbents are still struggling to win over the next generation of soda drinkers.
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ДРУГИЕ ЭПИЗОДЫ В ЭТОМ ПОДКАсте
Claire Zau spent six years in venture capital and became the youngest investor to make partner at GSV. Then she did something very few other VCs were doing: she started posting social media videos about AI to inform the general public. A year, 337,000 followers and 1.6 million likes later, Lightspe…
Approximately nine out of every ten net new jobs in America come from small businesses, yet they shoulder over $81 billion a year in federal paperwork. As more Americans launch their own businesses, the back office is buckling under the weight.In this episode, Josh Reeves, cofounder and CEO of Gust…
Harvey co-founder and CEO Winston Weinberg has a method for leading his legal AI company, now valued at $11 billion after just three and a half years: psychological discipline. On this episode of Term Sheet, Weinberg tells Fortune’s Allie Garfinkle how he tracks his daily to-do list against his goa…
What is the secret to raising world-class leaders? In this episode, Fortune’s Allie Garfinkle sits down with Esther Wojcicki, the legendary educator and "Godmother of Silicon Valley." As the mother of three high-achieving daughters—including the former CEO of YouTube and the founder of 23andMe—Esth…
American agriculture is the backbone of the U.S. economy, yet the average farmer earns only 5 cents of every dollar spent on food. With an almost 50% spike in bankruptcies of U.S. farms and margins thinner than ever due to falling revenues and rising production costs, the agricultural economy is fa…
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