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Unlocking Purpose-Driven Leadership with Lara Bezerra | Lara Bezerra, Founder, WorkCoherence, Mentor and Advisor

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Unlocking Purpose-Driven Leadership with Lara Bezerra | Lara Bezerra, Founder, WorkCoherence, Mentor and Advisor


In this episode of "The Brand Called You," Lara Bezerra, founder of WorkCoherence and a renowned mentor and advisor shares her journey from leading multinational pharmaceutical companies to founding WorkCoherence, a company dedicated to nurturing purpose-driven leadership. She delves into the importance of coherence in leadership, the role of empathy and compassion, and how purpose can transform organizational culture and drive innovation. Lara's insights are not only practical but deeply inspiring, providing a roadmap for leaders to integrate purpose into their daily practices and foster a thriving work environment.

00:38- About Lara Bezerra

  • Lara is the founder of WorkCoherence. She's a mentor and an advisor, nurturing a world for coherent leadership and life with purpose. 

  • Lara has also been associated with India, she was the former chief executive officer of Roche, India. 

  • She has been recognized and felicitated several times. 

  • She's a fellow member of the YPO.

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